Recruitment Marketing Manager

4 days ago

Tacoma, United States 10046 Sound Inpatient Phys Inc (SIP) Full time
Job DescriptionJob Description

The Recruitment Marketing Manager is responsible for driving recruitment marketing campaigns, crafting, and implementing strategies to inform, attract, and retain top-tier talent across prioritized roles and markets. This colleague will partner strategically with recruitment leaders to identify and address targeted needs, develop monthly marketing plans, create compelling messaging, managing campaigns, optimizing performance, and reporting results to internal stakeholders.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Design and manage a recruitment marketing content calendar and consistently develop content that illustrates our employer value proposition (social, blog posts, videos, and infographics).
  • Partner with the brand marketing team to oversee the creation of recruitment marketing collateral, content, and digital assets
  • Support Talent Scout team with recruitment marketing campaigns to drive inbound lead generation, engagement and nurturing of talent pools
  • Leverage talent intelligence to inform the creation of recruitment marketing techniques and continuously measure and optimize campaign results
  • Manage the end-to-end execution of marketing strategies, including planning, budgeting, and analysis of marketing effectiveness
  • Support recruiting events and serve as brand ambassador
  • Monitor online company profiles like Glassdoor, Comparably, and Indeed, planning and executing strategies to leverage engaging reviews/reviewers.
  • Manage inventory of recruitment marketing materials ensuring they are up to date.
  • Develop and report out on Marketing efforts ROI through metrics and dashboards, in partnership with TA Leadership and vendor partners.
  • Develop creative strategies for addressing recruitment challenges.
  • Research hiring, marketing, and advertising trends in the healthcare industry.
  • Stay up to date on marketing best practices, talent insights, marketplace trends, and emerging technologies to inform the creation of new, innovative marketing initiatives that attract and retain key talent segments
  • Utilize marketing automation/CRM tools to streamline process and drive results

A successful candidate will have a demonstrated track record of a combination of these competencies, personal attributes, knowledge, and experience:

Competencies:

  • Influence: The ability to persuade others to gain cooperation and commitment.
  • Relationship Building and Maintenance: The ability to create and nourish healthy, strong relationships throughout the organization at all levels.
  • Critical Thinking: The ability to be proactive; anticipate needs; ability to make good decisions with incomplete, ambiguous information.
  • Communication: The ability to speak, write and listen clearly and consistently.
  • Creates order out of chaos: can manage complex projects and timelines. Aligns disparate requirements into coherent and strategic plans.

Values:

  • Adaptability: Demonstrates flexibility and a willingness to change as circumstances evolve.
  • Bias toward action: Has a focus on progress rather than perfection. Breaks things into bite-sized pieces in order to make progress against larger goals.
  • Self-starter: Demonstrates the ability to jump in and start a task or project with limited direction.
  • Creative: Thinks outside the box, demonstrating innovation

EDUCATION / EXPERIENCE:

  • 5-7+ years of recruitment marketing experience, preferably in a healthcare or agency role
  • Bachelor’s degree in marketing, advertising, communications, or a related discipline
  • Knowledge of digital marketing, including various platforms and tactics
  • Excellent writing and editing skills, with close attention to detail
  • Ability to manage complex projects and prioritize effectively in a fast-paced environment
  • Advanced Microsoft Office user (Word, PowerPoint, Excel, Outlook)
  • Working knowledge of Adobe Creative Suite
  • Experience with marketing automation, email marketing, and CRM
  • Familiarity using qualitative and quantitative data to make informed marketing decisions

This job description reflects the present requirements of the position. As duties and responsibilities change and develop, the job description will be reviewed and subject to

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