Associate Media Planner, Nissan United

5 days ago

Atlanta, United States TBWA\Chiat\Day Full time
Job DescriptionJob Description

Who You Are:

The Associate Media Planner, Southeast Region: is a self-starter, an achiever, and a quick learner, you have a great can-do attitude, are curious and reliable. You understand how to utilize resources and know who to ask for help to answer questions and solve challenges. This position requires you to be extremely detail-oriented and strive for accuracy. Excellent communication skills and a high-level of organizational skills will aid in the success of this role.

What You'll Do:

  • Work with Media Supervisor in the development and implementation of media campaigns including most or all the following: local broadcast television (including cable), local premium video, local radio, outdoor, local print and digital.
  • Work as part of a media planning team, applying media solutions to overall client objectives.
  • Work with internal digital media team to integrate interactive objectives and strategies into overall plans.
  • Assist in developing recommendations, evaluations, POVs and media analyses to Business Leadership and ultimately clients.
  • Assist in organizing and implementing the day-to-day media planning development process including coordination among assistants.
  • Complete assigned areas of the annual media plan(s).
  • Coordinate projects and media requests with Business Leadership and assigned client contacts to determine specific advertising needs, communicating deadlines to Media Supervisor.
  • Monitor media campaigns and when needed, have campaign performance meetings internally and/or with client.
  • Work with the buying team, providing buying specifications, monitor development and review media buys and post-buy analyses.
  • Maintain media estimate process in conjunction with Media Supervisor.
  • Maintain media reporting needs for assigned region.
  • Coordinate with the Buying and Business Leadership teams on understanding current marketplace conditions, competitive spending, and/or potential media opportunities.

Who We Are:

We are a modern, integrated agency created and managed by TBWA to lead all marketing and communications globally for Nissan. Designed to deliver marketing transformation, Nissan United is dedicated to helping Nissan grow its brand value around the world more effectively. The team brings expertise in data, analytics, media, customer experience and CRM, all of which help drive and inspire innovation and creativity.

Nissan United is housed within TBWA, AdWeek's 2022 and 2021 Global Agency of the Year and one of Fast Company's Most Innovative Companies. TBWA is the Disruption agency, known for a long history of famous creative campaigns for some of the world's greatest brands and home to Apple's dedicated TBWA\Media Arts Lab. TBWA is at the cutting edge of building the most innovative agency models and teams.

TBWA\Chiat\Day Values

Our creative product is everyone's responsibility.

We are tough on work. We are kind to each other.

When we take care of each other, the rest takes care of itself.

TBWA\Chiat\Day Attitudes

Curiosity: Be open minded to ideas wherever they come; curious people are often unafraid of change

Collaboration: Self-confidence without a big ego; work with all types of people

Integrity: What we say is what we do; it is honesty and respect in our dealings with people

Resourcefulness: To find ways to do whatever we have to do for our clients, and our people

Location:

Given the nature of the Field Media Associate Planner position and the client assigned to this role, we are only considering candidates that currently live in or wish to relocate to Atlanta, GA in the near future (first 60 days of employment).

Benefits for this role include health/vision/dental insurance, 401(k), stock purchase, vacation, sick and personal days, Also, you will be eligible (approximately thirty days after you commence employment) to participate in all disability, life, travel insurance plans and programs, retirement plans subject to the terms and conditions of such benefit plans. Please don't let our posted ranges keep you from exploring this or any other exciting opportunities within TBWA.

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