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Marketing Communications Coordinator
2 months ago
As a family-owned enterprise, trust and dependability are our core principles. We offer a diverse range of top-tier vehicles, from new models to certified pre-owned, ensuring a perfect fit for every driver. At O'Steen Automotive Group, customer satisfaction is our top priority. Our expert team provides tailored assistance, whether you're buying a vehicle, scheduling maintenance, or exploring financing options. We value lasting relationships with our customers and consistently exceed expectations. With multiple locations in South Georgia and Northeast Florida, we are the premier destination for automotive excellence.
Responsibilities:
- The Marketing Coordinator supports marketing efforts, reporting to the chief marketing officer.
- Helps in creating and launching marketing and advertising campaigns.
- Develop, curate, and schedule compelling social media content that resonates with our brand identity and strategic marketing objectives.
- Contribute to creation of targeted email marketing campaigns, digital content, and various marketing collateral.
- Conduct market research and analyze trends to identify new marketing opportunities.
- Study and document the marketing and sales tactics of competitors, across both digital and traditional media.
- Engage with customer reviews on various platforms, ensuring positive interactions.
- Support and assist in the coordination and organization of marketing events.
- Stay up to date with the trends and breakthroughs in automotive sales and marketing.
Qualifications:
- Bachelor's degree in marketing, Communication, or a related field.
- Basic understanding of marketing principles and digital marketing tools.
- Strong verbal and written communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiarity in design tools such as Adobe Creative Suite (Photoshop, InDesign).
- Experience with social media platforms including Instagram, Facebook.
- Excellent organizational skills and efficient multi-tasker.
- Positive attitude and eagerness to learn.