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Marketing Manager
3 months ago
South Post Oak Recycling Center (SPORC) is a Houston based metals and electronics recycling business. SPORC is also a family owned and operated business since 1994. We recycle and buy metals such as aluminum, brass, copper, alloys, stainless steel, and electronics which are all sorted and processed on site. We have been a trusted partner and recycler to numerous companies and people for over 25 years. This is done by operating safely, offering the highest levels of service, implementing practices that minimize the impact on our environment, having a positive impact on our community, constantly seeking to improve, thinking differently, and having fun.
Are you passionate about marketing and the environment? You can make a difference with us. Let your creativity and passion carry SPORC to the next level in marketing.
We are seeking a Marketing Manager with experience primarily in traditional marketing. This role will be responsible for developing and executing marketing strategies and campaigns using traditional channels to drive brand awareness, customer engagement, and business growth. This role requires a strong understanding of traditional marketing techniques, consumer behavior, and market trends.
Job Responsibilities:
In the role of Marketing Manager, the SPORC team member would oversee and execute a Traditional & Digital Marketing Strategy.
Traditional Marketing roles and responsibilities include:
- Managing and launching an ongoing postcard mailer campaign
- Coordinating outdoor media campaigns with vendors
- Managing the launch and execution of customer loyalty and referral programs
- Identifying and ordering branded swag for customers
- Attended tradeshows and conferences as needed
Digital and Online responsibilities include:
- Managing comments and engagement on review sites such as Google
- Creating video content for social media platforms to include video
- Website maintenance – ensuring fresh content is uploaded
- Maintain SEO for website and integrated content platforms
- Managing and executing pay per click campaign
- Collaborating with Social Media partner to execute content and engagement across focused social media platforms (Linked In, Your Tube & Facebook)
Coordinate and collaborate with internal partner to launch an ongoing E-newsletter campaign
What we are looking for: Ideal candidate will oversee, coordinate, implement and execute marketing & PR plans and programs to help increase knowledge and awareness for a growing recycling company that is expanding its business-to-business footprint. You will lead inhouse Marketing & PR efforts across departments. You will take the lead in executing target market strategies, editorial calendars, print and digital “story telling”, simple video production (for newsletters and social media) and tracking analytics. We are looking for an energetic, self-starter who is comfortable taking the initiative to increase awareness of our programs. This job may require travel around the Houston area. Reliable transportation a must. Bilingual (English/ Spanish) preferred.Analytics tracking and reporting Establish KPIs & report out on them on a regular basis
What we are looking for: Ideal candidate will oversee, coordinate, implement and execute marketing & PR plans and programs to help increase knowledge and awareness for a growing recycling company that is expanding its business-to-business footprint. You will lead inhouse Marketing & PR efforts across departments. You will take the lead in executing target market strategies, editorial calendars, print and digital “story telling”, simple video production (for newsletters and social media) and tracking analytics. We are looking for an energetic, self-starter who is comfortable taking the initiative to increase awareness of our programs. This job may require travel around the Houston area. Reliable transportation a must. Bilingual (English/ Spanish) preferred.
- Bachelor's in Marketing or similar field required
- Marketing: 5 years with corporation or ad agency required
- 3-5 years of executing traditional marketing & PR strategies
- Ability to work across teams to create effective strategies and annual editorial calendars
- Strong communication (written and interpersonal) with attention to detail
- Proficiency in brand awareness, email marketing, SEO, content marketing, digital display, video, and social media marketing
- Proficient with content creation (email, social media, print, website)
- Ability to analyze marketing activity, identify new trends and areas for improvement
- Familiarity with the basics of print design
- Experience managing budgets with measurable ROI or A/B testing
This Job Is Ideal for Someone Who Is:
- Adaptable/flexible -- enjoys doing work that requires frequent shifts in direction
- Autonomous/Independent -- enjoys working with little direction
- Innovative -- prefers working in unconventional ways or on tasks that require creativity
- Flexible working with different groups, times and locations
- Looking to advance in leadership and responsibility roles
The compensation for this role is dependent upon skills and experience:
- Full Time or Part Time Consideration
- Pay aligns with experience
- Customized Health Benefits
- Role specific Mentoring & career coaching
Work Environment
- Prolonged sitting; occasional bending/stooping, pushing/pulling, and twisting.
- Repetitive hand motions including frequent keyboarding and use of mouse; occasional reaching.
- Ability to work in both indoor and outdoor environments, and
- Work with frequent interruptions, maintain emotional control under stress.
Background and credit check required. No misdemeanors permitted.