Marketing Communications Coordinator/Writer

1 month ago

New York, United States Winston Client Global Law firm Full time
Job DescriptionJob Description

The Marketing Coordinator supports the day-to-day operations of the lawyer biography function and serves as a go-to marketing resource on bio-related topics. The Coordinator reports directly to the Marketing Manager and works closely with lawyers and colleagues across offices, practices, and functions firmwide to provide centralized support on bio requests and projects.

  • Serve as a member of the Marketing Services team within Marketing Communications, focusing on lawyer biography management. This includes:
    • Implementing edits, proofing, and maintaining lawyer biographies within the firm’s CMS (Sitecore)
    • Coordinating bio updates in connection with:
      • News items posted to website, including articles, deal announcements, and speaking engagements
      • Legal directories and accolades
      • Leadership roles, committee memberships, and other client-focused activities
    • Posting lateral and new lawyer biographies to website acting in coordination with the Firm’s Digital Communications and Public Relations functions to ensure consistency and timing are in line with firmwide strategic approach
    • Working with lawyers, in collaboration with Marketing Manager and Business Development, to write bio narrative content reflecting the full scope of the lawyers’ practices, areas of focus, and global capabilities
    • Assisting with quality control procedures, including encouraging adherence with firm guidelines and conducting web bio audits to ensure best practices are followed
    • Liaising with Human Resources as necessary for correction to content fed  from PeopleSoft
    • Providing thoughtful suggestions to lawyers to enhance their  bios
    • Training Marketing Department team members on best practices for drafting and maintaining bios

Working on special projects as requested

 

Company DescriptionGlobal AmLaw 100 we collaborate across borders and disciplines to help our clients in more than 70 countries face challenges and embrace opportunities in diverse practice areas .Company DescriptionGlobal AmLaw 100 we collaborate across borders and disciplines to help our clients in more than 70 countries face challenges and embrace opportunities in diverse practice areas .

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