Market Development Representative
2 weeks ago
Location: Denver, CO / Hybrid
Full-time
Salary Range: 50-60K
Who we are:
Continuum Media is a national advertising platform specializing in providing solutions for brands to access and measure large sources of hard to reach television ad impressions. Headquartered in Denver with offices in New York City, Chicago, and the U.K., we are building a workplace where teammates, the company, and our clients can thrive. The degree to which we collectively succeed is predicated upon respect, trust, safety, transparency and personal accountability. We encourage camaraderie, laughter and an open-minded and curious workplace, while holding all employees to the highest professional and ethical standards. Talent runs deep, but character even deeper. Each office has its own unique character(s). We’re spread out across time zones, even countries, but that doesn’t mean we don’t have a common sense of commitment.
The video advertising ecosystem is fragmented and complex, so the team at Continuum Media built a TV advertising platform to help our partners navigate it efficiently and effectively. But a platform by itself doesn’t make things easier – you need a team of people dedicated to helping plan and execute a campaign. Our culture and business is built around developing long-lasting partnerships with our clients; which is why we refer to our offering as a "Managed Service Platform". In an industry that is trying to become more and more transactional, our focus on partnership is what sets us apart.
Job Overview:
We are looking for an enthusiastic and driven entry-level sales and marketing associate to join our growing team in the video advertising sector. In this role, you will be responsible for researching and identifying and tracking new business opportunities, helping to grow our client base and elevate our presence in the marketplace. If you’re passionate about sales and marketing, eager to learn, and interested in the exciting world of video advertising, we want to hear from you
Requirements:Key Responsibilities:
- Lead Prospecting: Research and identify potential clients in the video advertising industry who could benefit from our services. Monitor website visitors for relevant leads to notify sales reps to follow up.
- Market Research: Stay updated on trends and developments in video advertising to effectively position our products and services against competitors.
- Collaboration: Work closely with senior sales representatives and the marketing team to create strategies for converting leads into clients.
- Reporting: Maintain records of leads and outreach activities in our CRM system, HubSpot, providing insights on prospects and sales processes to management.
- Networking: Participate in industry events, trade shows, and networking opportunities to foster connections and generate leads.
Tools Used
- LinkedIn Sales Navigator
- UnifyGTM, Warmly, RB2B – sales intent tool evaluation under way currently
- Media Radar
- HubSpot
Qualifications:
- Bachelor’s degree in business, Marketing, Communications, or a related field preferred but not required.
- Strong desire to begin a career in sales or marketing, with a passion for learning about video advertising and marketing.
- Excellent communication and interpersonal skills, with the ability to work with sales reps, communicating lead opportunities, intent signals, and provide guidance.
- Self-motivated and results-driven with a positive attitude and a willingness to learn.
- Basic understanding of sales principles and practices is a plus.
- Familiarity with CRM systems and sales tools is advantageous but not necessary.
What We Offer:
We provide employees with an environment in which they can develop their skills and grow as individuals within our team. We do this by providing training opportunities, conference attendance, and subscriptions to online courses. Our aim is that you will think of a role at Continuum Media as more than a salary and more than just a job. To demonstrate this to employees, what we offer:
- 100% employer-paid premiums for medical, vision, dental and disability
- Participation in employee profit-sharing bonuses (subject to company performance)
- Life Insurance, EAP, HSA with employer contribution, Pet Insurance option
- Unlimited PTO
- Vacation Incentive Program
- Hybrid work schedule
- 401K company match
- Comprehensive training program to develop your sales and marketing skills and industry knowledge.
- Opportunities for career advancement within the company as we grow.
- A dynamic work environment with a supportive and collaborative team.
How to Apply:
Are you ready to launch your career in sales and make an impact in the video advertising industry? We invite you to submit your resume and a cover letter detailing your interest in the role and how your skills align with our needs to help empower our sales team to do their best work and grow the company.
Continuum Media is an Equal Opportunity Employer. We are committed to fostering a diverse and inclusive workplace.
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