Content Strategist
2 weeks ago
MRK Partners is seeking a Content Strategist to develop and implement strategies to create, manage, and deliver content for both MRK Partners and BLOOM Inc., that aligns with our branding goals and objectives.
Please note: this is a part-time and hybrid role based in our LA office.
Who we are:
MRK Partners (“MRK”) is a development firm specializing in the acquisition, repositioning, preservation, and creation of affordable housing. We believe that a secure home and supportive community are integral to achieving empowerment. So, it is our mission to develop exceptional and affordable housing across the nation. MRK’s portfolio consists of properties located throughout California, Florida, Michigan, Missouri, and the Washington, D.C. metro area.
Rooted in our commitment to equity and shared humanity, we strive to create an environment where everyone can flourish and realize their fullest potential. Through active collaboration with residents and partners, we identify and cultivate opportunities for upward mobility, foster resilience, and provide support on each person’s unique journey toward fulfillment and overall well-being.
Job Responsibilities:
- Create graphics, maintain templates, and uphold brand standards;
- Create compelling content across multiple marketing channels, as well as editing existing materials for clarity or relevance;
- Manage consistent postings across multiple social media platforms;
- Input and adhere to the correct tone-of-voice and style guide when delivering on-brand content across all channels;
- Identify and communicate key marketing trends and insights, cultural moments, and new and emerging channels;
- Monitor the reach and performance of content and report on the performance of content across multiple channels, adjusting as necessary to maximize reach;
- Utilize analytics tools to assess trends in reader engagement and make data-driven decisions;
- Maximize engagement and growth with our online community;
- Utilize content management systems (CMS), HTML coding, and SEO optimization tools;
- Develop comprehensive, long-term content strategies that align with business goals;
- Understand readership behavior through analytics, then use data to shape strategic decisions;
- Understanding of SEO fundamentals and proficiency in using tools to enhance search engine visibility.
Qualifications:
- A college graduate from a 4-year university or pursuing a Master’s degree in a relevant field;
- Able to deliver creative content (text, image, and video);
- Proficient in the practical use of relevant social media platforms, such as operating YouTube, TikTok, or Instagram channels;
- Highly organized, resourceful, and dependable with excellent interpersonal skills and oral and written communication skills, including effective collaboration both within and outside the organization;
- Familiar with content management systems, word processor applications, and image/video editing software, social media analytics software, and content scheduling tools;
- Familiar with graphic design and editing tools (e.g. Canva, Adobe Creative Suite);
- Proficient with MS Office (Office, Excel, and PowerPoint);
- Able to write, develop, and update SEO-friendly content for multiple channels, such as websites, blogs, and social media channels.
The compensation range for this role is $30-$40/hour based on experience.
We believe diversity is essential to our organization’s growth and success. MRK Partners strives to create an inclusive, accepting culture and seeks individuals of all backgrounds to join our innovative organization. We are a proud equal opportunity employer.
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