Digital Marketing Specialist

2 weeks ago

Santa Barbara, United States Impulse Full time
Job DescriptionJob Description

We’re looking for a digital marketing specialist to join our tight-knit team to identify target markets and create and implement marketing campaigns across email and web platforms. The ideal candidate is adept at coordinating and implementing marketing communication projects with responsibilities in search engine optimization (SEO) and search engine marketing (SEM), paid search, display media, social media, advertising, and brand promotion. If you’re interested in advancing your career in the industry in an energetic and creative work environment, we can’t wait to see your application.

Benefits:

  • Medical, Dental, and Vision
  • 401K
  • PTO
Compensation:

$25 - $35 per hour

Responsibilities:

As a Digital Marketing Specialist at Impulse, you will be responsible for a diverse range of tasks to enhance our online presence and drive engagement. Your key responsibilities will include:

  • Content Creation: Develop compelling and visually appealing content for digital platforms, including LinkedIn, websites, and email campaigns.
  • Multimedia Expertise: Utilize your skills in video editing, graphic design, and audio production (podcast experience) to create captivating multimedia content.
  • Campaign Strategy Planning: Devise and execute effective digital marketing strategies to promote Impulse services, considering the unique market for commercial inflatable products.
  • Scheduling: Manage content calendars and scheduling to ensure timely and consistent delivery of marketing campaigns.
  • Writing: Craft engaging and persuasive copy for various marketing materials, including product descriptions, blog posts, and promotional content.
  • Product Design & Development: Leverage any experience in product design or development to contribute valuable insights to our product marketing efforts.


Qualifications:

  • Proven experience in digital marketing, with a focus on content creation and strategy planning.
  • Proficiency in graphic design.
  • Strong writing skills and the ability to create compelling copy.
  • Experience in campaign planning and execution.
  • Knowledge of product design and development is highly valued.
  • Passion for creating joyful experiences for families and supporting small businesses.
About Company

We are enabling businesses to operate more effectively in a digital world. To drive this we need talented people who are energized by change, ready for challenges, and want to make a difference. To help people work better you need to know them, their business, and how they create value. We place our highest value on meaningful relationships, knowing our customers, and putting our expertise to work for them.


Impulse's Core Values are to "Throw a great party for our customers every day"

  • Be Prepared - Prepare in advance and sweat the details.
  • Know Your Guests - Learn about each of our guests and craft a unique experience.
  • Have Fun - Enjoy what we do, who we get to do it with, and where we get to do it.
  • Make Them Feel Good - Our guests will remember how we make them feel more than what we do for them.
  • Adapt on the Fly - Minimize the impact of unexpected events; safeguard our guests' experience.

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