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Marketing Manager
2 months ago
Inno Supps stands as the industry's fastest-growing eCommerce company, specializing in health and wellness supplements. Our team thrives on high energy, fun, and collaboration. We are in search of an exceptionally detail-oriented and savvy eCommerce Growth Manager to join our team
As an eCommerce Growth Manager at Inno Supps, you will play a crucial role in optimizing our online presence and improving conversion rates. You will work closely with the Chief Marketing Officer to enhance our landing pages, conduct A/B tests, and ensure the smooth execution of web development projects. If you are a results-driven and detail-oriented individual with a passion for e-commerce marketing, this is the perfect opportunity for you:
What you will do:
- Manage product offers and implement strategies to execute strategies to drive online sales, customer acquisition, and retention.
- Analyze competitors to identify growth opportunities and make data-driven decisions.
- Collaborate with the web development team to optimize the e-commerce site for user experience and conversion rate.
- Implement A/B testing and other experiments to enhance website performance.
- Manage and audit website to enhance user experience.
- Manage and audit product listing on Google pages.
- Optimize paid advertising efforts to maximize return on investment (ROI) and drive traffic to the e-commerce site.
- Develop and implement content marketing strategies to attract and engage target audiences.
- Map out and optimize the customer journey from acquisition to retention.
- Implement strategies to improve customer experience and increase customer lifetime value.
Who you are:
- Experience with web analytics tools - Google Analytics, convert.
- Skills in content creation and copywriting for digital marketing campaigns.
- Familiarity with digital marketing tools (e.g., Google Ads, Facebook Ads Manager).
- Experience with marketing platforms (e.g., Klaviyo, Postscript, Carthook) and marketing automation tools.
- Strong analytical and problem-solving skills to interpret data and make data-driven decisions.
- Excellent project management skills to handle multiple campaigns and initiatives simultaneously.
- Familiarity with A/B testing and experimentation frameworks (e.g., Optimizely, VWO, Convert).
- Strong creative thinking and ability to develop innovative marketing strategies
- Ability to stay updated with the latest trends and technologies in e-commerce and digital marketing.
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