Associate Brand Manager, Core Juices

2 days ago

Boston MA United States Ocean Spray Cranberries, Inc. Full time

Ocean Spray is hiring for a(n) Associate Brand Manager, Core Juices We're a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role - it always comes back to this: we're a farmer-owned co-op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all - and we've been making our own way ever since.

Position Location: We're all about flexibility This will be a hybrid role based out of our corporate headquarters in Lakeville, MA or our Seaport Boston, MA location with Mondays & Fridays remote.

The Beverage Brand Marketing Team at Ocean Spray is comprised of passionate marketers driven to build demand for the simple, honest goodness of the cranberry - resulting in vibrant, healthy lives for our consumers and farmer families. We are looking for an energetic, intellectually curious marketer who can hit the ground running and deliver against our mission.

A Day in the Life...

The Associate Brand Manager will be working side-by-side with other members of Ocean Spray's Beverage Brand Marketing team to drive growth on Ocean Spray's flagship North American Juice business. You'll be a part of a passionate group of consumer-obsessed marketers looking to drive sustainable growth in the #1 self-stable juice brand in the category. This position, along with the Director and Senior Brand Manager, is responsible for delivering best-in-class consumer-centric marketing to ensure delivery of annual financial targets to our Grower Owners.

A Day in the Life of the Associate Brand Manager:

  • Serve as a key member of Beverage Brand Marketing Team, responsible for supporting Brand Manager and Director on all aspects of business ownership, including marketing communication strategy, packaging design, product forecasting.
  • Responsible for tracking and reporting on weekly consumption data and internal shipment metrics, making recommendations to Brand Manager and Director on follow-ups/actions needed.
  • Support development of monthly and quarterly business updates, annual marketing plans and semi-annual Sales materials.
  • Responsible for management of multimillion-dollar Beverage A&P budget, including invoice tracking, monthly accruals and budget reporting.
  • Develop, own and monitor channel-specific forecasts for core beverage products, as part of Ocean Spray's monthly demand planning process.
  • Champion margin optimization and "design to value" projects for Beverage business to drive top-line and bottom-line growth across Beverage P&L.
  • Position reports to Senior Brand Manager, Core Juice. Based in Massachusetts, with flexibility between two office locations: Boston office (Seaport area) and Lakeville, MA corporate headquarters.

What We Are Looking For:

  • A Bachelors in Business or Marketing is required. An MBA is preferred.
  • Candidate must have 2-3+ years of work experience in CPG brand management or with a marketing/strategic management consultancy.
  • Proficiency with IRI / Nielsen POS data a plus. Ability to sift through large amounts of data to uncover true drivers behind the "why" and tell the story in a succinct way.
  • Previous exposure to business unit P&L ownership, a plus.
  • Candidates must possess basic knowledge of marketing practices and principles.
  • Strong interpersonal and communication skills, with a proven ability to influence without authority.
  • Outstanding organizational skills with meticulous attention to detail, comfortable being both analytic and creative.
  • Candidates should be self-starters who have demonstrated personal and thought leadership capabilities in prior responsibilities.

Education:

Bachelor's or University Degree (Required)
Master's Degree (Preferred)

Work Experience:

At least 1 Year of Experience

Benefits:

  • Complete insurance package on Day-1 that includes a plethora of health and wellness programs
    • Health, Dental and Vision insurance
    • Health savings account
    • Flexible spending account
    • Life and accident insurance
    • Employee assistance program
    • Telehealth services
    • Fertility benefits
    • Transgender benefits
    • 1:1 health coaching and more
  • 401(k) with up to 6% Company matching; additional potential discretionary match at year-end
  • Short-Term Incentive/Performance bonuses
  • Flexible scheduling options
  • Vacation pay, up to three weeks of time (pro-rated for your first year of employment)
  • Holiday pay for 12 holidays
  • Career development and growth opportunities
  • Tuition/Education assistance programs
  • Access to LinkedIn Learning
  • Scholarship programs for children of employees
  • Parental leave
  • Bright Horizons Family Solutions - Back-up care, tutoring, etc.
  • Adoption assistance
  • Bereavement leave
  • Up to $300 fitness reimbursement
  • Up to $300 massage reimbursement
  • Employee appreciation events
  • Employee discounts
  • Charitable giving

Who We Are:

You might have our iconic cranberry juice in your fridge or have gotten into heated holiday debate about what's better - canned or fresh cranberry sauce. But did you know that the hardworking people growing the superfruit in our products are 700 family farmers that own our cooperative? They entrust us with what is most precious to them to create new and innovative products that will delight consumers and grow this beloved brand today and into the future.

Team members, farmers, consumers and communities alike--we value what makes us unique and strive to connect our farms to families for a better life by living our values:

  • G rower Mindset - We embrace our grower-owners innovative spirit and heritage through confidence, learning and focus on the future.
  • Sustainable R esults - Guided by purpose, we are focused on delivering results for our grower-owners.
  • I ntegrity Above All - We are ethical, doing the right thing for our grower-owners, customers, consumers and each other
  • Inclusive T eamwork - We build diverse and inclusive teams that strengthen our cooperative.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

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