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Content Marketer

1 month ago

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Our client is a place where extraordinary people come to do their best work. Every day, they work to create products that enrich people’s lives. For the Ad Platforms group, this means delivering ads in a way that helps people around the world discover content, supports creators, and protects and respects everyone’s privacy. Join our client and become a part of a team driven by values that put customers first while helping businesses grow

Our clients technology makes advertising possible on the App Store, News, Stocks, and TV. With Search Ads, developers and marketers of all sizes can drive app discovery across the App Store. Display ads on News and Stocks help advertisers promote their products alongside trusted content in a brand-safe environment. Sponsorship integrations and experiences in live sports on TV connect brands with captivated audiences. All with the same unwavering commitment to quality and privacy you expect from our client. Because when advertising is done right, it benefits everyone.

Role Summary:

Our clients advertising organization is looking for a passionate and detail-oriented Content Marketer to support their growing advertising business. You will be an individual contributor working closely with and reporting to the Worldwide Commercial Content Marketing Manager to develop and execute high-impact content largely focused on marketing enablement of direct sales team that drives advertiser engagement and business growth.

In this role, you will work cross-functionally to support content initiatives across Search Ads, News, Stocks, and TV. You will create compelling strategic content narratives, brought to life as Keynote presentations, webinars, website content, emails, live events, and more. If you’re a business-minded storyteller, a great communicator, and eager to contribute in a fast-paced environment, we’d love to hear from you.

Key Responsibilities:

  • Assist in developing global content narratives that align with business goals, advertiser needs, and product offerings.
  • Collaborate with cross-functional teams including marketing, sales, insights, and others to gather inputs and feedback.
  • Support the refinement of existing global marketing enablement materials and content toolkits to ensure content is up to date with the latest data, product info, and messaging.
  • Consult with regional marketers on local content programs to ensure consistency in messaging and branding.
  • Help manage content projects from brief through delivery, ensuring timelines are met.
  • Ensure content is of the highest quality, clear, accurate, and consistent across all channels.
  • Measure and analyze the effectiveness of content to inform optimizations.

Qualifications:

  • Minimum 10 years of experience in content development, preferably in digital advertising, performance marketing, AdTech, and/or app-based technology.
  • Proficiency in creating marketing presentations – keynote proficiency a plus.
  • Experience in B2B marketing, with a focus on content for sales enablement.
  • Strong writing, editing, and verbal communication skills, with the ability to adapt for various audiences.
  • Creative problem solver with a keen attention to detail and a passion for storytelling.
  • Ability to work in a collaborative, fast-paced environment and manage multiple projects.
  • Experience working cross-functionally with product, marketing, and insights teams.
  • Proven ability to work independently, prioritize tasks, and manage time effectively.