Senior Account Executive

2 weeks ago

Lakeland, United States Robert Half Full time

Looking for a Senior Account Executive to drive unparalleled success for clients through innovative digital marketing strategies and seamless project management. Harness your expertise to cultivate lasting client relationships and lead impactful campaigns that set industry benchmarks


Responsibilities:

  • Managing multiple client accounts simultaneously, balancing various projects and deadlines.
  • Cultivating and maintaining client relationships, facilitating day-to-day communication between clients and internal teams.
  • Strategizing and overseeing client budgets, ensuring optimal utilization of resources.
  • Collaborating with clients on advertising strategies and campaign development.
  • Maintaining proficiency in multiplatform strategies encompassing Google, Meta, and traditional media.
  • Tracking campaign performance, analyzing data, and offering strategic insights.
  • Contributing to strategy sessions aimed at achieving client objectives.
  • Proactively presenting innovative solutions and ideas to clients.
  • Coordinating with project managers to ensure timely and budget-conscious project delivery.
  • Maintaining thorough documentation of client interactions and project updates.
  • Facilitating clear and consistent communication with clients and internal stakeholders.
  • Fostering teamwork, exchanging ideas, and embracing input from colleagues.
  • Providing regular client updates and summarizing progress through email or reports.
  • Demonstrating expertise in Google and social media platforms such as Meta, Snapchat, and TikTok, and communicating campaign results effectively.
  • Conducting monthly meetings to deliver digital and social media reports to clients.
  • Alerting leadership to any potential project or account issues and devising strategic solutions.
  • Organizing and leading both internal agency and client-facing meetings.
  • Facilitating design and copy requests as necessary, ensuring approval from both internal teams and clients.
  • Assisting in the training and mentorship of new account executives.


Qualifications

  • College degree in business administration, advertising, marketing or relative field
  • Minimum of 5 years of experience as an advertising account executive or related position
  • Strong communications, written, verbal and presentation skills
  • Thorough understanding of Google and Meta campaigns and confidence to discuss and review with clients

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