Strategic Partnerships Manager

Strategic Partnerships ManagerFreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. We are seeking a Strategic Partnerships Manager to lead supply side technology partners within the Technology Partnerships group. This role combines partner management, cross-functional leadership, and technical program oversight to deliver scalable solutions and improve existing revenue streams. You will act as the primary point of contact for strategic partners, quarterback internal collaboration across Product, Client Services, and Revenue teams, and own certification programs for APIs, transcoding services, and ad request workflows. Additionally, you will identify growth opportunities, negotiate mission-critical deals, and operationalize partner feedback into roadmap priorities. This role will have additional exposure to Freewheel's engagements with AI vendors and the opportunity to help shape this growing area of focus.Core ResponsibilitiesServe as the Primary Partner Contact: Act as the main point of contact for Walled Gardens, Supply Technology APIs, Stream Stitchers, and third-party ad supply.Build and maintain strong relationships with contacts to unlock mutual business value.Represent the company in partner-facing discussions, providing guidance on product capabilities, certification requirements, and adoption strategies.Lead Cross-Organizational Collaboration: Function as the "quarterback" for initiatives requiring coordination between Global Client Services (GCS), Product, and Revenue teams.Align partner priorities with revenue objectives and lead joint planning sessions to accelerate monetization initiatives, including adoption of transcoding services and launch of new ad products.Identify opportunities to drive growth through partnerships by collaborating internally with product, sales, and marketing teams.Proactively gather and Operationalize Partner Feedback: Collect qualitative and quantitative feedback from partners to inform product strategy with the goal of increasing revenue and client retention/satisfaction.Own Partner Certification Programs: Design, rollout, and manage new certification programs across APIs, ad request workflows, and transcoding services.Leverage certification programs (APIs, transcoding, ad workflows) as a strategic differentiator to attract, retain, and grow partner relationships, while contributing to the development of new AI-powered offerings.Negotiate favorable long-term agreements with new and existing partners in collaboration with legal, finance, and product teams.Enable global commercial teams to grow revenue by bringing partnerships to market with supporting data and materials.Required Qualifications7+ years in ad tech roles at DSP, SSP, publisher, or agency.Strong knowledge of SSAI, VAST/VMAP, ORTB, transcoding fundamentals, and programmatic advertising.Hands-on experience with API integrations (REST/OAuth/JSON), certification workflows, and partner QA/sign-off.Proven ability to lead cross-functional initiatives, understand the technical and business implications of integrations and negotiate complex deals.Familiarity with privacy and ad standards (CCPA/CPRA, GDPR basics, COPPA, MRC/TAG/IVT).Strong commercial data acumen: Proven ability to define revenue-focused KPIs, develop executive dashboards, and analyze performance trends using BI tools.Preferred QualificationsExperience with FreeWheel ecosystem (Video Player Integrations, Marketplace, Programmatic Module).Comfortable compiling and interpreting data to make strategic recommendations.Employees at all levels are expected to:Understand our Operating Principles; make them the guidelines for how you do your job.Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.Win as a team make big things happen by working together and being open to new ideas.Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.Drive results and growth.Support a culture of inclusion in how you work and lead.Do what's right for each other, our customers, investors and our communities.Disclaimer:This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications. Comcast is an equal opportunity workplace.Skills: Programmatic Advertising; Relationship Building; Cross-Functional Collaboration; Partnership StrategySalary: Primary Location Pay Range: $115,165.14 - $172,747.71Education: Bachelor's DegreeRelevant Work Experience: 7-10 YearsJob Family Group: Strategic Planning & Development