Marketing Specialist

Marketing SpecialistAdvance Local is seeking a Marketing Specialist to join our dynamic media organization's B2B Marketing team. This position is responsible for strategic trade partnerships, community partnerships, and sponsorship contracts. Additionally, the Marketing Specialist handles digital marketing, email marketing, blog writing, sales collateral, and social media campaigns. This position pays between $55,000 and $65,000 annually.In this role, you will:Assess and evaluate trade community partnerships in collaboration with sales leaders.Work with marketing leadership to create strategic partnerships that further Advance Locals brand goals in exchange for advertising services provided to trade and community organizations.Create campaigns for community partners, manage partner relationships including contracts, sales orders, and creative assets and reporting.Manage trade partnerships to ensure Advance Local brands receive services and sponsorships outlined in trade contracts.Provide partners with reporting, analytics, and campaign success to inform campaign management.Prepare marketing reports for national and regional sales reports.For this position, were looking for candidates with:Bachelors degree in marketing, communications, or related discipline or combination of education and experience.Minimum of 2 years relevant experience in sales or marketing, specifically in trade or community partnerships and with email marketing.Knowledge of audience identification and engagement practices; can identify meaningful customer segments and evaluate the feasibility of marketing efforts to the segments.Ability to utilize various media to effectively reach audiences and ability to determine appropriate channels for the distribution of various products and services.Demonstrated ability to understand, analyze, and summarize research data via multiple sources.Experience utilizing CMS software and Adobe Creative Suite software a plus.Experience with Email marketing preferred.Proficiency in Microsoft Office Suite.This job requires reliable transportation to meet with clients and attend events within your area.Additional Information:Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental, and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave, and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration, and Forward-looking.Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state, or local law.If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.