Marketing Director

2 days ago

Hollywood, United States Global Recruiters of Smyrna (GRN) Full time

Marketing Director

About Our Client: Established with a rich history, this company is a prominent manufacturer of high-quality consumer products / medical devices focusing on premium home, health, and wellness. Their culture is creative, high-energy, and fast-paced, offering endless opportunities for professional growth.


Must Haves:

  • Experience working for consumer goods companies
  • Experience marketing products to retailers like CVS, Walgreens, Walmart, Target etc
  • Experience leading teams
  • Be able to work out of a South Florida office 3x a week at your own expense


Position Overview: We are seeking a dynamic and results-driven Marketing Director to join our mid-sized client. As a key leader in our organization, you will be responsible for developing and executing effective marketing strategies to drive brand awareness, customer engagement, and revenue growth. This hands-on role requires a strategic mindset, creativity, and strong project management skills. You will collaborate closely with cross-functional teams to align marketing efforts with business objectives and contribute to our overall success.


Responsibilities Include:

Develop and Implement Marketing Strategy:

  • Conduct market research to identify target audiences, market trends, and competitors in our retail channels.
  • Define clear marketing objectives and develop strategic plans to achieve them.
  • Identify optimal marketing channels and tactics to reach target audiences effectively.
  • Collaborate with Sales to align marketing strategies with business goals.
  • Support retail and ecommerce sales with national and retailer-specific marketing strategies.


Plan and Execute Marketing Campaigns:

  • Design and execute integrated marketing campaigns across PR, digital, social media, email, events, and traditional media.
  • Create compelling content and oversee production to ensure consistent brand messaging.
  • Collaborate with internal teams, agencies, and freelancers to develop marketing materials and assets.
  • Develop in-store displays, POS materials, signage, and renderings to support Sales presentations.


Budget Management:

  • Develop and manage the marketing budget, allocating resources across campaigns and initiatives.
  • Monitor expenses and track ROI to ensure cost-effective strategies.
  • Use data-driven insights to optimize spending and maximize results.


Brand Management:

  • Maintain and enhance the company's brand identity and positioning.
  • Develop brand guidelines and ensure consistency across all marketing materials.
  • Develop packaging guidelines specific to the US market.
  • Update corporate presentations and identify opportunities for brand improvement.


Marketing Analytics and Reporting:

  • Track and analyze campaign performance using relevant KPIs and metrics.
  • Generate reports to evaluate marketing effectiveness and make data-driven recommendations.
  • Continuously improve strategies based on insights and performance data.


Team Management and Collaboration:

  • Lead and mentor a team of marketing professionals, assigning tasks and providing guidance.
  • Foster a collaborative work environment, encouraging cross-functional teamwork.
  • Collaborate with departments such as retail sales, ecommerce, and product development to align marketing efforts with overall business goals.
  • Support retail and ecommerce sales with national and retailer-specific marketing strategies.


Requirements:

  • Bachelor's degree in Marketing, Business, or a related field (Master's preferred).
  • Proficient experience in the Consumer Packaged Goods (CPG) industry, with a background in merchandising preferred.
  • Proven experience as a Marketing Director/Manager or similar role in a small to mid-sized company.
  • Strong expertise in developing and executing marketing strategies.
  • Deep understanding of marketing principles, strategies, and tactics.
  • Creative thinker with strong analytical skills and the ability to make data-driven decisions.
  • Excellent written and verbal communication skills.
  • Strong leadership and team management abilities.
  • Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
  • Up-to-date knowledge of industry trends and best practices.


What You Can Expect:

  • Hybrid work model (Remote/Office) - 3 days in office / 2 at home
  • Competitive pay
  • 20 days PTO and paid holidays
  • Annual performance reviews
  • Opportunities for career advancement
  • 401(k) matching up to 4% of pretax or post-tax deferrals
  • 100% paid health coverage for employees; 50% for spouse and children
  • Dental and vision insurance
  • Life and disability insurance


Join Our Team: If you thrive in a dynamic environment and are ready to drive impactful marketing initiatives, apply now for the Marketing Director position. Join our client in shaping the future of our brand and contributing to our continued growth and success.

  • Marketing Director

    6 days ago

    Hollywood, United States Global Recruiters of Smyrna (GRN) Full time

    Marketing DirectorAbout Us: Established with a rich history, this company is a prominent manufacturer of high-quality consumer products / medical devices focusing on premium home, health, and wellness. Their culture is creative, high-energy, and fast-paced, offering endless opportunities for professional growth.Position Overview: We are seeking a dynamic and...

  • Marketing Director

    5 days ago

    Hollywood, United States Global Recruiters of Smyrna (GRN) Full time

    Marketing DirectorAbout Our Client: Established with a rich history, this company is a prominent manufacturer of high-quality consumer products / medical devices focusing on premium home, health, and wellness. Their culture is creative, high-energy, and fast-paced, offering endless opportunities for professional growth.Position Overview: We are seeking a...

  • Marketing Director

    3 days ago

    Hollywood, United States Global Recruiters of Smyrna (GRN) Full time

    Marketing Director About Our Client: Established with a rich history, this company is a prominent manufacturer of high-quality consumer products / medical devices focusing on premium home, health, and wellness. Their culture is creative, high-energy, and fast-paced, offering endless opportunities for professional growth. Position Overview: We are seeking a...

  • Director of Marketing

    1 month ago

    Hollywood, United States Women Leading Travel & Hospitality Full time

    The Diplomat Beach Resort Hollywood, Curio Collection by Hilton Hollywood, FL posted October 30, 2023 The Diplomat Beach Resort Hollywood, Curio Collection by Hilton an exquisite oasis of luxury and leisure nestled along the sun-kissed shores of Hollywood, Florida. Here, we redefine the very essence of seaside indulgence, setting the stage for unforgettable...

  • Director of Marketing

    4 weeks ago

    Hollywood, United States Women Leading Travel & Hospitality Full time

    The Diplomat Beach Resort Hollywood, Curio Collection by Hilton Hollywood, FL posted October 30, 2023 The Diplomat Beach Resort Hollywood, Curio Collection by Hilton an exquisite oasis of luxury and leisure nestled along the sun-kissed shores of Hollywood, Florida. Here, we redefine the very essence of seaside indulgence, setting the stage for unforgettable...

  • Director of Sales

    2 months ago

    Hollywood, United States Dream Hollywood Full time

    DescriptionCrescent Hotels & Resorts is seeking a Director of Sales & Marketing for the Dream Hollywood, a luxury hotel in the heart of Los Angeles, that celebrates the iconic style and distinctive energy of Southern California. At Crescent Hotels & Resorts, we are a team of hospitality professionals that are deeply connected to & proud of the exceptional...

  • Director of Sales

    3 weeks ago

    Hollywood, United States Dream Hollywood Full time

    DescriptionCrescent Hotels & Resorts is seeking a Director of Sales & Marketing for the Dream Hollywood, a luxury hotel in the heart of Los Angeles, that celebrates the iconic style and distinctive energy of Southern California. At Crescent Hotels & Resorts, we are a team of hospitality professionals that are deeply connected to & proud of the exceptional...

  • Marketing Director

    1 day ago

    Hollywood, United States Global Recruiters of Smyrna (GRN) Full time

    Marketing Director About Our Client: Established with a rich history, this company is a prominent manufacturer of high-quality consumer products / medical devices focusing on premium home, health, and wellness. Their culture is creative, high-energy, and fast-paced, offering endless opportunities for professional growth. Must Haves: Experience working for...

  • Marketing Director

    2 days ago

    Hollywood, United States Global Recruiters of Smyrna (GRN) Full time

    Marketing DirectorAbout Our Client: Established with a rich history, this company is a prominent manufacturer of high-quality consumer products / medical devices focusing on premium home, health, and wellness. Their culture is creative, high-energy, and fast-paced, offering endless opportunities for professional growth.Must Haves: Experience working for...

  • Dental Marketing Director

    4 weeks ago

    North Hollywood, United States Victory Plaza Dental Group Full time

    Overview: **Responsibilities**: - Develop and execute comprehensive marketing strategies to drive brand awareness and lead generation. - Oversee all aspects of digital marketing, including SEO, social media marketing, and performance marketing campaigns. - Manage the marketing budget effectively to maximize ROI. - Lead market research efforts to identify...

  • Dental Marketing Director

    3 days ago

    North Hollywood, United States Victory Plaza Dental Group Full time

    Overview: **Responsibilities**: - Develop and execute comprehensive marketing strategies to drive brand awareness and lead generation. - Oversee all aspects of digital marketing, including SEO, social media marketing, and performance marketing campaigns. - Manage the marketing budget effectively to maximize ROI. - Lead market research efforts to identify...

  • Director, International Marketing

    1 week ago

    West Hollywood, United States Unilever Full time

    Director, International MarketingWest Hollywood,CAHOURGLASS COSMETICS — Director, International MarketingConnected by creativity and driven by purpose. Hourglass Cosmetics is a vegan and cruelty-free beauty brand, redefining luxury cosmetics with high-performance products, innovative formulas, and award-winning franchises. Recognized by Forbes, Fast...

  • Director of Sales and Marketing

    4 weeks ago

    West Hollywood, United States 1 Hotel West Hollywood Full time

    Salary Range $140,000 to $170,000 OverviewGrow with us... SH Hotels & Resorts, an affiliate of global private investment firm Starwood Capital Group, is a hotel brand management company that operates 1 Hotels, Baccarat Hotels, Treehouse Hotels, and SH Collection properties. Our group is thriving and are in need of seasoned leaders, passionate about...

  • Director of Sales and Marketing

    4 weeks ago

    West Hollywood, United States 1 Hotel West Hollywood Full time

    Salary Range $140,000 to $170,000 OverviewGrow with us... SH Hotels & Resorts, an affiliate of global private investment firm Starwood Capital Group, is a hotel brand management company that operates 1 Hotels, Baccarat Hotels, Treehouse Hotels, and SH Collection properties. Our group is thriving and are in need of seasoned leaders, passionate about...

  • Marketing Communications Director

    5 days ago

    North Hollywood, United States Bobrick Full time

    Summary: The Marketing Communication Director will serve as the leader responsible for developing and executing comprehensive marketing communication strategies to enhance brand awareness, drive demand generation, and support sales efforts for all our industry leading brands. Reporting directly to the Vice President of Marketing, the successful candidate...

  • Director of Influencer Marketing

    2 months ago

    West Hollywood, United States Crown + Conquer Full time

    Agency Overview Powered by intuition, connection and vision, Crown + Conquer has established itself as an industry leader by working with some of the biggest and most innovative brands in the world. C+C lives at the cross section of where operations, brand partnerships and events naturally meet. We challenge those brands to be an interaction with culture by...

  • Director of Influencer Marketing

    4 weeks ago

    West Hollywood, United States Crown + Conquer Full time

    Agency Overview Powered by intuition, connection and vision, Crown + Conquer has established itself as an industry leader by working with some of the biggest and most innovative brands in the world. C+C lives at the cross section of where operations, brand partnerships and events naturally meet. We challenge those brands to be an interaction with culture by...

  • Director of Influencer Marketing

    4 weeks ago

    West Hollywood, United States Crown + Conquer Full time

    Job DescriptionJob DescriptionAgency OverviewPowered by intuition, connection and vision, Crown + Conquer has established itself as an industry leader by working with some of the biggest and most innovative brands in the world. C+C lives at the cross section of where operations, brand partnerships and events naturally meet. We challenge those brands to be an...

  • Director of Influencer Marketing

    2 months ago

    West Hollywood, United States Crown + Conquer Full time

    Job DescriptionJob DescriptionAgency OverviewPowered by intuition, connection and vision, Crown + Conquer has established itself as an industry leader by working with some of the biggest and most innovative brands in the world. C+C lives at the cross section of where operations, brand partnerships and events naturally meet. We challenge those brands to be an...

  • Director of Influencer Marketing

    7 days ago

    West Hollywood, United States Crown + Conquer Full time

    Job DescriptionJob DescriptionAgency OverviewPowered by intuition, connection and vision, Crown + Conquer has established itself as an industry leader by working with some of the biggest and most innovative brands in the world. C+C lives at the cross section of where operations, brand partnerships and events naturally meet. We challenge those brands to be an...