Salesforce Marketing Cloud Consultant
1 week ago
Salesforce Marketing cloud consultant
Full-Time Permanent
Remote
Domain /functional skills:
- Assess impact on existing marketing cloud instance for change in source salesforce sales and service cloud instances
- Discuss, lead and design changes required to make sure marketing cloud works as before
- Explain the design to offshore developers and own the delivery
- Help lead the testing cycle along with sales and service cloud teams to make sure the integrated solution in working as expected
- Facilitating strategic conversations with clients to define and document business and technical requirements based on prioritized use cases
- Performing gap analysis outlining client gaps in technology, resources, and institutional knowledge necessary to deliver and execute a successful channel rollout
- Working with cross-functional teams to clearly link functional scope back to business value
- Work with customer(s) as well as internal teams to clearly define and document project scope, requirements and integration points as they relate to solution implementation.
- Developing key content and assets for project workshops for functional and scope priority alignment
- Maintaining working knowledge of end-to-end solution, with the ability to identify , document, communicate, and mitigate risks and issues as project progresses
- Collaborate with onshore and offshore teammates
- Support technical and functional testing of the implemented solution like SIT and UAT
Qualifications:
- 5+ years hands-on platform experience on Salesforce Marketing Cloud and fluent in articulating Salesforce Marketing Cloud product capabilities to both business and technical audiences
- SFMC Email Specialist , Consultant, or Admin Certification or willingness to complete
- Prior experience in a client-facing strategic role (i.e., consulting, agency) ideally within the digital marketing space
- Knowledge of Agile and various methodologies, frameworks, organization structures, disciplines, and documentation
- Experience with performing gap analysis outlining client gaps in technology, resources, and institutional knowledge necessary to deliver and execute a successful channel rollout
- Proven ability to understand the impact of technical changes, and, to articulate high level technical solutions to address business problems
- Excellent problem-solving skills with a demonstrated ability to identify issues, resolve them quickly and know when to rely on internal resources to assist
- Strong verbal, presentation and written communication skills as well as strong conflict resolution and negotiation skills
- Ability to manage in an environment of ambiguity with diverse stakeholders
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