Content Creator

2 weeks ago

Birmingham, United States Sinclair Broadcast Group Full time

WBMA ABC 3340 is a trusted brand providing Alabama viewers with local news, weather, sports, entertainment, and social media content. We hire talented people who wish to excel in the television and digital content industry. You have the opportunity to work with a team filled with spirit, passion and imagination. We are currently seeking a talented Content Creator to join our Creative Services Team. The successful candidate must be able to create, conceptualize, script, shoot and edit compelling content to support the needs of our business clients as well as promote news and programming products across all digital and linear broadcast streams. Be a team player in a fast-paced environment and understand the power of social media. 


Responsibilities include:



  • Create content (including video and graphics for social media, broadcast TV, and other delivery streams) for our commercial client, while also marketing news and entertainment properties as needed.
  • Write compelling copy that maximizes the impact on audiences on each platform
  • Interact with Sales, News, Marketing, and other management to ensure created content adheres to brands and goals
  • Look for new and innovative ways to create content that will reach audiences efficiently
  • Ability to meet tight deadlines is key
  • Work directly with commercial clients to meet their marketing needs
  • Participate in Station events, including appearances within the community
  • Ability to work a flexible schedule.
  • This position reports to the Creative Services Director

Required Skills and Experience:



  • Must demonstrate proficiency with the Adobe Creative Suite, particularly with Premiere and After Effects.
  • Must have a dazzling resume reel, including personal, academic, and professional projects. 
  • Must demonstrate talent for writing engaging and imaginative copy (Examples on your reel?)
  • Must demonstrate an eye for shooting captivating, cinematic video. 
  • A college degree and two years of previous experience in social or broadcast content creation (professionally or academically)
  • Must be able to produce from conception to post, conceptualize, script, shoot, and edit cutting-edge content while also managing deadlines
  • Must demonstrate shooting skills and a good understanding of graphics and visual effects
  • Strong verbal, written, and organizational skills with attention to detail
  • Knowledge of the top social media platforms and best practices for posting
  • Highly creative and strong communication skills
  • Good client relations and experience


Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace


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