Director, Commercial Strategy

2 weeks ago


Atlanta, United States Coca-Cola Full time

Director, Commercial Strategy & OperationsAs the Director of Commercial Strategy & Operations - Stills, you will lead the development of the commercial strategy and commercial operations processes to support the commercialization of bottle/can innovation and programs for the US and Canada, focused on our Stills portfolio. In this role, you will partner closely with Brand, RGM, Finance, and Supply Chain during the Stages & Gates routines and duration of the innovation commercialization process.You will serve as the major intersection (lead) in the organization between category/brand teams and ops teams, working with field and franchise teams to communicate initiatives to bottlers and customer teams. The role also acts as the primary source of feedback to the brand/category from customers, channels, and franchise teams, in addition to managing any issues requiring alignment across large and small stores; supporting commercial in the delivery of innovation plans across channels.This is a highly cross-functional role that requires strong project management skills, the ability to influence, comfortable presenting in large groups, communicating effectively, and the ability to work in a fast-paced environment.What You'll Do for Us:Develops commercial strategy for brand programs and serves as commercial SME on project team led by Marketing OpsLeads commercial strategy development and execution of bottle/can innovation from Gate 0 through 13 weeks post-launchPartners with CSO Base Business Director to ensure alignment of innovation and programs to the category commercial strategyCollaborate with the broader commercial team and commercial operations teams to ensure the application of key category plans into channel commercial plans and PicOSWork across functions to build operating guidance and plans on how to best commercialize and scale innovation and programs.Be the system SME on assigned innovation and program initiatives as the voice of the brand on center-out plans.Manages INCAST and stewards results via monthly CSS governance routine while participating in Stages & Gates and forecast calibration to drive alignment for innovation.Builds and deploys operations plans for innovation, as well as sample distribution, and stewards performance results for the first 13 weeksSteward's commercial strategy to Franchise via Franchise Integrated Execution and supports individual Franchise teams on an as-needed basisPartners with Finance, Brand, and Supply Chain to manage innovation BD&LWhat You'll NeedMinimum Qualifications & RequirementsBachelor's Degree required; MBA or other Graduate Degree Preferred5-10 Years of experience, preferably in the consumer goods/beverages industryLeadership and experience working across retail channels e.g., large store, small store, and club channelsAbility to collaborate with brand/category/franchise teams and other key internal/external stakeholders; effective in influencing a wide variety of stakeholdersBrand/category management experienceProven track record of ability to not only embrace change, but to drive it and comfort work in fast-paced, ambiguous environmentsEffectively communicates and builds relationships at all internal and external organizational levels; communicates long-term vision and shorter-term opportunities through clear and simple messages.What We Can Do for YouBrand Reputation: We lead the beverage industry, with a portfolio featuring over 500 brands worldwide.Expansive & Diverse Customers: We work with a diversified group of customers that range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.Opportunity to work on a dynamic and unique business with a direct Bottler relationship while reporting into the Atlanta-based Commercial Leadership team. Allows for experience in the Canadian business while also building knowledge and connections with HQ teams.Skills:Business and Commercial Operations, Influencing, Communication, Leadership, Taking Initiative, Teamwork, Critical Thinking, Analytical Thinking, Translating Insights into Action, Project ManagementThe Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.Pay Range: $141,000 - $165,200 Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.Annual Incentive Reference Value Percentage: 30 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors curious, empowered, inclusive and agile and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years.



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