Director, Marketing

Marketing Leader PositionEver eat an Impossible Burger, cooked plant-based chicken, or recycle a plastic water bottle? There isn't a facet of modern life that chemical engineers have not touched.Chemical engineers have been part of almost every major development from plastics and fibers to unleaded gasoline to solar power and medicines. If it's modern, chemical engineers helped make it happen.AIChE, founded in 1908, is a professional society of more than 60,000 chemical engineers in 110 countries. Its members work in corporations, universities, and government, using their knowledge of chemical processes to develop safe and useful products for the benefit of society. AIChE fosters and disseminates chemical engineering knowledge, assists the professional and personal growth of its members, and applies the expertise of its members to address societal needs and improve the quality of life. Through its varied programs, AIChE continues to be a focal point for information exchange on the frontiers of chemical engineering research in such areas as energy, sustainability, biological and environmental engineering, nanotechnology, and chemical plant safety and security.Position SummaryAIChE seeks an experienced and visionary marketing leader to lead the organization's marketing, education, conferences, and membership initiatives.Under the stewardship of the Chief Executive Officer, the Director of Marketing will be responsible for developing and executing a comprehensive marketing and communication strategy that enhances AIChE's brand, drives membership growth and engagement, expands conference participation, and strengthens educational offerings. This executive will serve as a key member of the leadership team, overseeing strategic planning, public relations, and digital transformation efforts.We are looking for a resourceful, self-starter that can quickly modernize AIChE's global marketing strategy for increased engagement among existing and prospective members.ResponsibilitiesDevelop and execute an integrated marketing, communications, and membership strategy aligned with AIChE's mission and goals.Build, and lead a high performing team that includes marketing, communication and membership functions, fostering a collaborative and results driven department culture.Lead cross-functional teams to enhance AIChE's position as the global leader in chemical engineering.Develop and manage AIChE's thought leadership initiatives, positioning the organization as a leading voice in chemical engineeringCollaborate with executive leadership to drive organizational growth through innovative marketing, conference strategies, and membership engagement.Identify and leverage data-driven insights to refine strategies and enhance the impact of AIChE's programs.Develop digital marketing initiatives, including SEO, SEM, email marketing, social media, and content marketing.Manage relationships with external agencies, media partners, and stakeholders to maximize brand visibility.Enhance engagement with members, partners, and the broader industry community through compelling storytelling and outreach efforts.Lead strategies to attract, retain, and engage members by enhancing AIChE's value proposition.CompetenciesStrategic Thinking: Ability to develop and implement forward-thinking organizational strategies.Leadership & Influence: Proven ability to lead teams, drive initiatives, and influence stakeholders.Brand Management: Expertise in building, managing, and evolving a strong organizational brand.Digital & Data Analytics: Strong knowledge of digital marketing trends and data-driven decision-making.Innovation & Creativity: Forward-thinking approach to marketing, education, and engagement strategies.Member Engagement & Growth: Experience in membership-driven organizations and creating value for members.Event & Conference Marketing: Strong understanding of conference promotion and attendee engagement strategies.