Social Media Strategy Lead

Social Media Strategy LeadInnovate with purposeAt BILL, we believe in empowering the businesses that drive our economy. By replacing outdated financial processes with innovative tools, we help businessesfrom startups to established brandsmake smarter decisions and gain control of their operations. And we don't stop there: we're creating the future of financial automation so businesses can spend more time on what matters.Working here means you become part of a vision-driven team that's ready to tackle challenges and build cutting-edge solutions. We value purpose, drive, and curiosityand we thrive in a fast-paced, ever-changing environment. Whether in one of our offices in San Jose, CA, Draper, UT, or working remotely, BILLders collaborate to deliver real impact for businesses that need more time in their busy weeks.BILL builds high performing teams and we seek to hire the best talent for every role. We're committed to building a workplace that fosters inclusion and diverse perspectives, valuing each person's unique skills and experiences. We'd love to hear from youyou might be just what we're looking for, whether in this role or another.Let's give businesses more time for what matters.Make your impact within a rapidly growing Fintech CompanyWe're looking for a dynamic and strategic Social Media Strategy Lead to shape the next chapter of our brand's social presence and position our company as an innovative thought leader in FinTech. This is more than a content roleit's a leadership opportunity to define how social media drives relevance, audience growth, product connection, and thought leadership in a fast-paced environment.In this role, you'll report to the Director of Brand & Social and collaborate across Brand, Corporate Communications, Customer Community, and Creative teams. You'll also work closely with Product Marketing, Growth, and Executive Leadership to lead high-impact social strategies across both owned and external platforms.We're seeking someone who can balance strategic vision with hands-on execution. You should be equally comfortable crafting content, analyzing performance, activating influencers, and building operational infrastructure.Key ResponsibilitiesDevelop and execute a full-funnel, channel-specific social strategy that drives engagement and connects social to business outcomes like awareness, acquisition, and product adoptionTranslate brand and business objectives into creative social campaigns that resonate with audiences and reflect cultural relevanceLead end-to-end campaign execution in partnership with creative teams, or self-produce content when neededIdentify, engage, and activate influencers and platform partners to expand reach beyond owned channelsDesign integrated strategies that include social, community, advocacy, and user-generated contentUse data and insights to measure, analyze, and optimize performanceEstablish regular reporting cadences to evolve strategy and drive continuous improvementWrite social-first copy, create short-form video, and produce content quickly when neededBuild scalable programs that amplify employees and executives as brand advocatesHelp evolve the team structure and operating modelDevelop systems for planning, production, publishing, and measurement that support scale and efficiencyWe'd love to chat if you have:7+ years of experience in social media strategy, brand marketing, or content creation, ideally with a mix of B2B and B2CExperience as the head of social at a company or owning the social functionExperience managing external agencies or teamsExperience analyzing and optimizing performance to improve campaign effectiveness and ROIExperience activating influencers, creators, or thought leaders in brand or product campaignsA portfolio that demonstrates social media programs you've scaled to drive awareness, engagement, and measurable business impactFluency in platform-specific trends and metrics across LinkedIn and InstagramAbility to write social-first copy and do light creative execution, including short-form video editingExperience building systems and scaling social programs, not just executing themPreferred QualificationsFamiliarity with TikTok and YouTube strategyExperience designing integrated strategies across social, community, and advocacy ecosystemsBackground working across B2B and B2C brandsInterest in social media trends and how brands can build trust and community onlineComfort working in fast-paced or ambiguous environmentsCollaborative approach and experience working effectively across teams, including with executivesInterest in experimenting with new platforms and formatsThis hybrid role requires in-office work (Mon, Tues, Thurs) at either our San Jose, CA or Draper, UT office. Candidates must be U.S. work authorized with no current or future sponsorship needs and live within 45 miles of one of these locations or relocate by the start date. Fully remote work is not available for this position.What's in it for you?Redefining how businesses automate their work is a fast-paced, exciting, and fun environment. But we also have benefits and perks to ensure the magic isn't only experienced by our customers, but by our employees as well.Here is a preview of some of the amazing benefits here at BILL:100% paid employee health, dental, and vision plans (choose HMO, PPO, or HDHP)HSA & FSA accountsLife Insurance, Long & Short-term disability coverageEmployee Assistance Program (EAP)11+ Observed holidays and wellness days and flexible time offEmployee Stock Purchase Program with employee discountsWellness & Fitness initiativesEmployee recognition and referral programsAnd much moreBILL is an Equal Opportunity Employer. We believe our best ideas come from the unique stories, perspectives, and experiences of our team members. We welcome people of all backgrounds, abilities, and identities to bring their authentic selves and contribute to our culture.We are committed to a transparent, inclusive hiring process that reflects our values. If you need accommodations at any stage, please contact interviewaccommodations@hq.bill.com.Our Applicant Privacy Notice describes how BILL treats the personal information it receives from applicants.