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Senior Associate, Site Content
4 weeks ago
Senior Associate, Site ContentBrooklinen is looking for a Senior Associate, Site Content to help shape how our site looks, feels, and functions for every customer. In this role, you'll be the primary owner of all managed content across Brooklinen.com, ensuring a seamless, high-quality onsite experience.This is a highly cross-functional role that sits at the intersection of Site Merchandising, Digital Product, and Creative. You'll act as the site's "power user," owning execution within Dynamic Yield and Shopify, and serving as the main point of contact for the Digital Product team to ensure new functionality launches flawlessly.What You'll DoSite Content OwnershipServe as the primary gatekeeper for all evergreen and promotional content across the siteManage all Shopify content throughout the user journey, and ongoing maintenance of global navigation and footer contentEnsure content updates are accurate, on-brand, and optimized for both mobile and desktop experiencesDynamic Yield Strategy & ExecutionOwn end-to-end execution within Dynamic Yield, including content deployment, targeting, and experimentation.Build, launch, and monitor onsite experiences and A/B tests aimed at improving conversion, engagement, and customer experiencePartner closely with Ecommerce and Analytics to evaluate performance and apply learningsDigital Product & Sprint SupportAct as the primary site experience point of contact for the Digital Product teamAttend technical sprints to represent site content and merchandising needsProvide input on feasibility and UX, and serve as lead QA for new features, releases, and theme updatesTheme Management & Site HealthOversee the day-to-day health of the Shopify themeEnsure content updates align with site architecture and do not introduce visual or functional issuesTroubleshoot front-end display issues and partner with Product or Engineering when neededOperational BridgeTranslate technical requirements and product updates into clear, scalable workflows for the Site Merchandising teamHelp streamline processes to make content updates faster, safer, and more efficientQA & TroubleshootingOwn QA for all site updatesfrom weekly content refreshes to major feature launchesEnsure all links, buttons, modules, and experiences function correctly across devices and browsersProactively identify and resolve issues before they impact customersWe're Looking for Someone Who Brings2-4 years of experience in ecommerce, site merchandising, digital operations, or a related fieldPlatform proficiency: Hands-on experience with Shopify and Dynamic Yield strongly preferred; familiarity with CMS tools and analytics platforms (Heap, Omni) is a plusTechnical curiosity: A genuine interest in how ecommerce sites work "under the hood" and a desire to partner closely with Product and EngineeringProcess-oriented mindset: You enjoy building workflows and systems that reduce errors and increase efficiencyMeticulous attention to detail: You have a sharp eye for QA and catch the small issues others missStrong collaboration skills: You communicate effectively with both creative partners and technical teamsHow You WorkWe care deeply about how work gets done not just the outcomes, but the approach. The people who thrive at Brooklinen tend to:Lead with warmth and clarity communicating thoughtfully and treating every partner with respect.Work intentionally focusing on what matters most, without unnecessary complexity or noise.Bring a steady, grounded presence especially when navigating ambiguity or change.Value partnership over ego collaborating openly and listening with curiosity.Balance strategy with execution able to zoom out for context and zoom in when details matter.Act with ownership following through, taking pride in quality, and caring about the outcome.Stay open and adaptable learning continuously and embracing iteration.Contribute to a supportive, inclusive environment helping others succeed and elevating the team around them.Compensation & BenefitsWe believe great work deserves a thoughtful, competitive total rewards package. For this role, the base salary range is $71K$79K.You'll also receive a comprehensive benefits package designed for well-being, balance, and long-term growth:Health BenefitsUp to 100% coverage for employee-only medical, dental, and vision.Fertility & Family SupportSupport for all family-building journeys, including a lifetime benefit of up to $20,000 through Carrot (with a $10,000 annual cap).Retirement Savings401K with a 4% company match.Commuter BenefitsPre-tax savings to support your daily commute.Product Perks40% employee discount25% friends & family discountSeasonal product allowanceWellness SupportFree One Medical membershipFree Talkspace membership$1,000 annually through Joon to support mental, physical, and lifestyle well-beingParental Leave14 fully paid weeks for all new parents.Time Off20 vacation days annually (25 days after 5 years)Year-round Summer Fridays with a 3 pm closeSabbaticalOne fully paid month at your five-year anniversary.Hybrid WorkTwo in-office days weekly during core days (TuesThurs)Additional in-office days welcome our space is designed for connection and easeRemote FlexibilityRemote Thanksgiving weekRemote last week of DecemberUp to four additional remote weeks per year with manager approvalEquityCompetitive equity grants because the future we build is shared.Why Join Us?Brooklinen is a place where thoughtful people do meaningful work with warmth, clarity, and shared purpose. We value:Care: for each other, our customers, and the work we invest in.Clarity: communicating openly and respectfully.Collaboration: supporting one another generously and working without ego.Balance: working with focus and intention, not chaos or burnout.Growth: learning continuously and building better together.Our culture has been recognized by LinkedIn Top Startups, Inc.'s Best Workplaces, and Forbes Best Startup Employers, but what matters most is how it feels