North America Senior Marketing Manager

3 weeks ago


Minneapolis, United States Sonova Full time

Who we are At Sonova, we envision a world where everyone can enjoy the delight of hearing. This vision inspires us and fuels our commitment to developing innovative solutions that improve hearing health and human connection - from personal audio devices and wireless communication systems to hearing aids and cochlear implants. We're dedicated to providing outstanding customer experiences through our global audiological care services, ensuring that everyone has the opportunity to engage fully with the world around them. Guided by a culture of continuous improvement that fosters resilience and self-motivation, our team is united by a shared commitment to excellence and a deep sense of pride in our work, each of us playing a vital role in creating meaningful change, Here you'll find a diverse range of opportunities that span both consumer and medical solutions and the freedom to shape your career while making an impact on the lives of others. Join us in our mission to create a more connected world, where every voice is heard and every story matters. United States, United States North America Senior Marketing Manager160044Valencia, CA - Remote North America Senior Marketing Manager The Senior Marketing Manager is a more strategic role and will take responsibility for shaping the marketing strategy and executing it. Defining and developing objectives and strategies for the North American market, including launch plans, regional marketing strategies and messaging, defining and maintaining product pricing and profit goals and metrics, product forecasting, building market intelligence. The Senior North America Marketing Manager is to establish and maintain relationships with key customers, build advocates and to drive acceptance and adoption of our therapies and solutions, so as to position AB as the provider of choice for Cochlear Implants. Responsibilities: Develop promotional strategies, sales support materials, educational aids, etc. to grow market share to ensure sales excellence. Lead NA product launch activities across the AB CI portfolio for professional customers. This includes, but is not limited to, content creation, sales education programs, commercialization planning and execution, field communication and sales initiatives, presenting, and forecasting. Develops and maintains ongoing relationships with internal and external customers. Includes high visibility from senior leadership. Interaction with the NA salesforce, customer service, global marketing, legal, offer development and pricing, R&D, regulatory, marketing communications, quality, logistics, and various customers such as surgeons, Audiologists, and hospital administration Identify, rationalize and execute on business opportunities through new and improved products and product applications, educational programs and customer services by focusing on key opinion leaders, customers, and sales force. Lead cross functional teams to market the CI portfolio. This includes, but is not limited to, market assessments, forecasts, product backorder communications, conference participation and planning, new product/program launches, collateral creation and approval processes, and competitive updates. Evaluates opportunities related to current and future needs by gathering customer feedback, monitoring procedural trends, evaluating competitive landscape, reviewing complaints, monitoring prevalent complications and evaluating reimbursement in key procedural areas. Execute operational projects to further cost decrease and portfolio optimization for the NA geography Other duties as assigned. Travelling Requirement: up to 30% More about you: Bachelor degree in any of the following: business/marketing/economics/psychology/sociology/audiology/speech pathology Master'sDegree in Marketing or Business Administration preferred 5 years of previous Marketing Experience Previous Medical Device Marketing background preferred Ability to maintain professionalism among peers and communicate effectively will all levels of the organization Develop and implement projects, campaigns and platforms on corporate level as project leader Proficient in MS Office, SAP, programming questionnaire in online tools Adobe Cloud Suite including inDesign or AI preferred A minimum of 200Mb/sec download and 10Mb/sec upload speed internet connectivity is required to support any remote/hybrid employee functionality at Sonova Don't meet all the criteria? If you're willing to go allin and learn we'd love to hear from you We are looking forward to receiving your application via our online job application platform. For this position only direct applications will be considered. Sonova does not recruit via app, telegram, carrier pigeon or any other format that does not include speaking with an actual human. If you are offered a job without speaking with someone, please contact Sonova Human Resources. What we offer: Medical, dental and vision coverage* Health Savings, Health Reimbursement, Flexible Spending/Dependent Care Accounts TeleHealth options 401k plan with company match* Company paid life/ad&d insurance Additional supplemental life/ad&d coverage available Company paid Short/Long-Term Disability coverage (STD/LTD) STD LTD Buy-ups available Accident/Hospital Indemnity coverage Legal/ID Theft Assistance PTO (or sick and vacation time), floating Diversity Day, & paid holidays* Paid parental bonding leave Employee Assistance Program (24/7 mental health support hotline, 5 company paid counseling sessions and more) Robust Internal Career Growth opportunities Tuition reimbursement Hearing aid discount for employees and family Internal social recognition platform *Plan rules/offerings dependent upon group Company/location. This role's pay range is between $82,400/yr - $123,600/yr, compensation is based on skillset and location. This role is also bonus eligible. How we work: At Sonova, we prioritize the well-being of our employees and foster an inclusive environment that promotes engagement and collaboration. Our team-customized hybrid work model empowers teams to balance individual needs with business goals, offering flexibility and individualized time management. We recognize the importance of life outside of work and strive to create a supportive and motivating workplace where innovation thrives. Sonova is an equal opportunity employer We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate's ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.



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