Media Coordinator

3 weeks ago

Atlanta, United States Staffing Technologies Full time

Media Ops Coordinator

Location: Remote

Duration: 12 Months



Overview

The Media Ops Coordinator serves a critical function on the Marketing Investment Team, supporting the on-going needs of the team including but not limited to media planning and buying operations. The Coordinator supports both the National and Market media operations required to facilitate the stewardship of Client’s marketing investment. Timeliness, accuracy, high capacity, and speed are especially important in the role, helping the Marketing Investment Lead and Marketing Consultants resolve needs and issues with as little friction, waiting and back-and-forth as possible. They will be comfortable engaging regularly with our media agency to ensure processes are flowing smoothly and deadlines are met. Should issues arise, the Media Ops Coordinator should be proactive in elevating to the Marketing Investment Lead or Marketing Consultant. They will support both the media operations needs for Client’s national media plan, as well as the market level media plans executed via the Market Acceleration Program (MAP), and partnerships.


Primary areas of responsibility include:

1. Media budget maintenance and stewardship

2. Promo Radio campaigns

3. Partnerships


Responsibilities & Activities

Media budget maintenance and stewardship

Ensure media investments are managed in line with CFA stewardship principles and rigor

• Manage National media budget expenses and invoicing

• Serve as point person for national and market billing and invoicing needs, working in partnership with Centralized Coding and Accounting to resolve billing-related issues

• Distribute, collect, and compile annual MAP budgets in partnership with Accounting and Marketing Consultants

• Ad hoc analysis of media performance including the creation of charts and graphs to support our quarterly business reviews and other reporting needs.

• Manage media dashboards to ensure data is updated regularly and that reports are accurate. Liaise with agency to troubleshoot issues.


Promo radio campaigns

Manage the details and execution of market-level promo radio campaigns

• Monitor promo radio campaign requests

• Communicate with media agency and the field (Operators, Marketing Directors) re: promo radio campaign details

• Partner with creative team to troubleshoot creative issues as they arise

• Ensure timelines for creative deliverables are met and appropriately managed for


Partnerships

Maintain national and market level partnership files inclusive of evaluations and final contracts.

• Assist with Peach Bowl & National Championship:

o ticket distribution

o volunteer coordination

o supplies including tshirt ordering

o food matrix

• Prepare partnership documents for Market Level Huddle conversations


OOH campaigns

Facilitate on-going support of MAP media operations needs

• Manage details associated with executing market level OOH media plans

• Facilitate OOH creative selections

• Ensure timelines for creative deliverables are met and appropriately managed for

• Assist with national and international OOH campaigns


Partnerships

• Assist with stewarding partnership evaluations through the process with our agency partners

• Upload all current, future and retroactive contracts into the database

• Assist with the contract approval process with legal and the MCs


MomentFeed

• Manage the day-to-day questions for Operators, AMDs, and RMDs and act as the liaison between Inc and MomentFeed

• Attend regular MomentFeed status meetings



Preferred Qualifications

• 4+ years of experience in a Media Associate, Account Management, or Project Management role

o Agency experience preferred

• Bachelor’s Degree or equivalent experience

• Manages deadlines and quickly adapts and re-prioritizes to deliver results

• Ability to work independently with minimal direction

• High attention to detail (e.g. data, numbers, grammar)

• Maintains highest level of confidentiality

• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Teams)

Comments for Suppliers: Looking for resumes to be skilled in Media Coordinator not Marketing Coordinator; the work needs for this role is highly analytical and not creative.

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