Social Media Manager

3 weeks ago


Raleigh, United States Robert Half Full time

Robert Half is currently working with a global company looking to hire a Social Media Manager. This role involves executing the company's worldwide organic social media strategy.


Responsibilities:

- Develop engaging and compelling content for social media channels, ensuring brand voice consistency.

- Craft captivating copy for posts, ads, and campaigns to drive audience engagement and interaction.

- Stay updated on industry trends and social media best practices to enhance content quality and relevance.

- Monitor content performance metrics and use insights to refine and improve future content strategies.

- Adapt content to various social media platforms, considering each platform's unique audience preferences and features.

- Coordinate with cross-functional teams to ensure content aligns with overall marketing and communication strategies.

- Manage a content calendar to maintain a consistent and engaging social media presence.


Requirements:

• 5-8 years of proven experience in developing and implementing successful social media initiatives and campaigns, preferably in a B2B setting, either in-house or at an agency.

• Excellent writing skills, particularly focused on social media copywriting.

• Proficiency in managing social media platforms such as LinkedIn, X, Instagram, and video platforms like YouTube.

• Self-motivated, confident, with exceptional presentation skills.

• A willingness to learn and develop new skills to adapt to the evolving social media landscape and business requirements.


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