Business Development Expert

SAP Demand Generation SpecialistAt SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.Job DescriptionBe the custodian of Demand for 2 Key LOBs in the region (Viz. BTP and SCM) and work closely with the Regional Demand Head and CROs.Pipeline Orchestration: Consolidate, analyze, and monitor demand from all sources to ensure a balanced and sustainable sales pipeline to bridge R4Q Pipeline gap.Cross-Functional Alignment: Collaborate with Sales, Marketing, Partner, and Digital teams to align demand generation efforts with business priorities and regional goals.Pipeline Health Governance: Track and report on pipeline creation, quality, and conversion; identify gaps against targets and lead actions to close them.Program Coordination: Drive cadence between campaigns, partner activations, and sales plays to avoid overlap and maximize reach and impact.Anchor: Be the key anchor of top programs like APM, LOB, Big bets, etc. to maximize LOB yield from these programs.Enablement: Ensure stakeholders are updated and support the CRO in their DG initiatives.Optimization: Continuously refine the demand process, metrics, and orchestration model to improve efficiency and effectiveness across all teams.Key Skills and CompetenciesStrong understanding of demand generation, sales pipeline dynamics, and funnel metrics.Ability to connect marketing, partner, and sales programs into one unified view.Analytical mindset with experience in CRM and reporting tools (e.g., strong Excel and Presentation Skills).Excellent communication, influence, and stakeholder management skills.Experience in running governance cadences and executive-level reviews.SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.SAP's culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone regardless of background feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world. SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process. Requisition ID: 438069 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-HybridJob Segment: ERP, Developer, Cloud, Business Development, Technology, Sales