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Product Manager

2 months ago

Tampa, United States Nickelytics Full time

Who We Are

Welcome to Nickelytics, a venture-backed startup revolutionizing the advertising landscape. We've redefined the way businesses connect with their audience by making hyper-local out-of-home advertising as seamless as posting online ads.


At Nickelytics, we bridge the physical world of outdoor advertising with the digital prowess of technology, delivering unparalleled results for marketers.


Our platform leverages out-of-home advertisements through cutting-edge mobile assets, including gig economy vehicles, autonomous delivery robots, and e-scooters. This ensures that your brand reaches customers wherever they are, creating a powerful and memorable presence.


Marketers partnering with Nickelytics not only achieve enhanced brand visibility but also tap into a new revenue stream. Mobility asset owners, whether operating gig economy vehicles or deploying autonomous delivery robots, find a lucrative partnership with us, unlocking additional revenue opportunities.


Our targeted clients span diverse industries, including retail, technology, food & beverage, and healthcare. Whether you're a seasoned marketer or a growing business, Nickelytics is your strategic partner for reaching and engaging your audience effectively.


Product Manager

Your role as Product Manager allows you to shape our future and transform the industry. If you are excited about the opportunity to work with smart people pursuing the most cutting-edge solutions to help advertisers move to a new world of mobility-based out-of-home advertising, giving them the analytics they need to optimize their ad campaigns and maximize their return on ad spend investment, then this is your role. You will get an opportunity to own and drive the B2B SaaS product suite for Nickelytics.


In this role, you will

  • Build and communicate an inspiring vision and a coherent product strategy.
  • Own and drive the vision of our product roadmap, balancing short and long-term goals to scale.
  • Work with stakeholders in and outside Nickelytics to align your product strategy with the broader company strategy and goals.
  • Become an ally to our customers, working directly with them to understand their use cases and product pain points.
  • Evangelize Nickelytics and the impact we can have on our customers' business.
  • Work with our customer success and sales teams to collect and analyze feedback, understand market trends, synthesize them into roadmap priorities, and work closely with UX and engineering for execution.
  • Manage bottlenecks, provide escalation management, anticipate and make trade-offs, balance the business needs versus technical constraints, and maximize business benefits while building great customer experiences.
  • Lead by example. Roll up your sleeves to ensure projects stay on schedule and meet our high-quality standards while solving issues as they arise.
  • Understand that doing everything is the same as doing nothing, so you'll help us ruthlessly prioritize our ideas.
  • Love sharing ideas and new ways of working between the various teams within Nickelytics.
  • Believe passionately that any company is only as strong as its culture and want to help make the product community the best it can be. You'll be the first to share what you've learned and the first to admit your mistakes.


Preferred Qualities or Experience

  • Bachelor’s degree in a technical discipline
  • 4+ years experience in product management of software platforms or SaaS solutions
  • UX and/or UI design experience
  • Adtech industry experience
  • Track record of having built successful enterprise analytics and AI/ML-based products.
  • Customer obsession-proven ability to develop innovative product solutions that are grounded in a deep understanding of customer needs
  • Experience translating customer needs and ideas into detailed product requirements
  • Ability to understand and discuss technical concepts, manage tradeoffs, and evaluate opportunistic new ideas with internal and external partners
  • Experience with Agile writing user stories with acceptance criteria and managing a prioritized product backlog
  • Experience with end-to-end product delivery, overseeing roadmap strategy and execution
  • Experience engaging and influencing both peers and senior executives
  • Strong analytical and quantitative skills
  • Proven ability to use a data-driven approach to back up assumptions and drive actions


Attributes to success

  • A super proactive "get it done" attitude and the skills to back it up
  • The uncanny ability to get everyone on the same page in a complex cross-functional environment
  • Excellent communication skills, including the ability to articulate needs, objectives, priorities, and strategies in writing
  • Comfort with the uncertainty inherent in a startup
  • A deep desire to enable a better future


About Nickelytics

Nickelytics is at the forefront of advertising innovation, specializing in creating impactful, technology-driven advertising solutions. Focused on leveraging creative technology, we redefine how brands connect with their audiences. By integrating cutting-edge technology with creative strategies, Nickelytics helps brands achieve unparalleled engagement and reach.