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Digital Content Creator

2 months ago

Miami, United States The World Changers Full time

Digital Content Creator


Who We Are: The World Changers is a dynamic brand committed to financial empowerment and innovation. Our mission is to educate, inspire, and equip individuals with the tools and knowledge needed to master their financial destiny. Through our various Brand Entities, we provide extensive financial education, and our licensed professionals offer tailored financial solutions, distributing products such as insurance and investments. 


As part of our team, you're not just joining a company; you're becoming a part of a movement that believes in changing finances to change the world. We're not just looking for skilled individuals; we seek visionaries eager to grow and vibe with our mission. Our philosophy? We hire for attitude and train for skill. We believe that the right mindset fuels growth and innovation. If you're eager to join a dynamic team where learning and evolving are part of the daily routine, you might be the perfect fit for our team.


The Opportunity: The role of Digital Marketer/Content Creator is the driving force behind our creative output. You’ll be the mastermind behind engaging content across emails, social media, and websites. You will work closely with our leadership team to craft and execute engaging content that resonates with our audience and supports our mission of financial empowerment. You'll gain insights into the financial sector, contribute to our growth, and play a pivotal role in a startup that’s committed to transforming the financial landscape.


This is a full-time, on-site position located in South Miami. As a Digital Marketer/Content Creator, you will have significant growth potential, with opportunities for vertical movement within the company. This role is perfect for someone who thrives in a dynamic, innovative environment and is eager to contribute to a startup that is transforming the financial landscape.


What You'll Do: Your day-to-day responsibilities will vary, but here's a snapshot of what you can expect:

Email and SMS Marketing:

  • Take charge of our email calendar and lead the execution of email and SMS marketing campaigns.
  • Craft high-impact email and sms marketing messages that address the core challenges of our audience.
  • Create engaging, error-free content, manage subscriber databases, and improve campaign performance through A/B testing and analytics.
  • Regularly develop and send out our monthly newsletters, ensuring they are informative and align with our brand’s voice.

Social Media Management:

  • Plan, create and publish compelling content for all our social media platforms that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand.
  • Monitor performance via analytics to understand the efficacy of each post and campaign.
  • Engage actively with current and potential followers through timely responses to comments and messages.
  • Stay on top of industry trends and conduct competitive research to keep our content relevant and engaging.

Marketing Materials Production:

  • Design and update digital marketing materials using Canva.
  • Oversee the updates for internal and external website marketing materials to ensure our digital presence is current and reflects our brand accurately.
  • Produce a range of marketing collateral, including promotional items, client presentations, and recruitment brochures.

General Marketing Duties:

  • Generate SEO-friendly content for our blog and maintain our CRM database.
  • Assist in organizing and managing logistics for marketing events and trade shows.
  • Maintain the firm’s digital presence across all platforms, ensuring all content is up-to-date and complies with industry standards.
  • Capture photos and videos at events, enriching our social media and other publications.


Skills and Qualifications:

  • Proven experience in creating unique email campaigns and familiarity with Mailchimp or similar tools.
  • Strong knowledge of social media platforms and digital marketing trends.
  • Fluent with computers, both Mac and PC.
  • Excellent oral and written communication skills, with a knack for clear, engaging copy.
  • Competence in Microsoft Office and Canva; knowledge of WordPress, Adobe Creative Suite, and HTML is a plus.
  • Bilingual abilities in Spanish and previous SEO experience are advantageous.


Who You Are:

  • A motivated self-starter who loves the challenge of growing with a startup.
  • Deeply aligned with our mission and passionate about making a significant impact.
  • A creative thinker with a 'figure-it-out' mentality, thriving on innovation and creativity in marketing.
  • A collaborative team player who values teamwork and can also work independently.
  • You are a great communicator, expressive and high-energy.
  • Your ability to blend creativity with originality is complemented by a sharp analytical approach.
  • You have excellent time management skills and the ability to juggle multiple projects effectively.
  • You are adaptable, flexible, and always ready to take on new challenges.
  • You pay close attention to details without losing sight of the project vision.
  • You have a positive, can-do attitude and are always willing to take initiative.


What We Offer:

  • A chance to be part of a culture that values passion and personal growth.
  • Opportunities for professional development in a fast-paced, innovative environment.
  • The possibility of earning equity in a rapidly growing company.


Ready to play a pivotal role in reshaping the financial landscape? Apply to join us at The World Changers and be a part of our journey to transform finances and enrich lives.