Events Specialist

1 month ago


Atlanta, United States Robert Half Full time

Robert Half Marketing and Creative is currently hiring for a Senior Events Specialist for a client in Suwannee (5 days ONSITE). This is a direct hire position.


As a Marketing Events Specialist, you will be responsible for planning, executing, and managing all aspects of our marketing events. This includes trade shows, conferences, webinars, product launches, and other promotional events. You will work closely with cross-functional teams to ensure that our events align with our marketing objectives and effectively promote our brand and products/services.


  1. Event Planning and Coordination: Plan and coordinate all aspects of marketing events from concept to execution, including venue selection, budget management, vendor negotiations, logistics, and timelines.
  2. Content Development: Collaborate with the marketing team to develop compelling event messaging, presentations, promotional materials, and other content to engage attendees and drive brand awareness.
  3. Promotion and Outreach: Develop and execute marketing campaigns to promote events, generate attendance, and drive lead generation. This may include email marketing, social media promotion, advertising, and other channels.
  4. Attendee Experience: Ensure a seamless and positive experience for event attendees by coordinating registration, managing on-site logistics, providing customer support, and overseeing post-event follow-up.
  5. Measurement and Analysis: Track and analyze key metrics to evaluate the success of events and marketing campaigns. Use insights to make data-driven decisions and continuously improve future events.


Qualifications:

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field.
  • Proven experience (5 years) in event planning, preferably in a marketing or promotional capacity.
  • Strong project management skills with the ability to multitask and prioritize in a fast-paced environment.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • Creative thinker with a keen eye for detail and design.


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