Adobe Analytics Marketing Analyst

2 weeks ago


Cambridge, United States Eliassen Group Full time

This person will support our client's US Digital Insights and Analytics function, focusing on digital marketing analytics and strategy. This person will collaborate with Brand and Multichannel Excellence teams to understand key business needs, work with internal teams to define digital measurement needs and standards, and analyze Adobe Analytics data to assess promotional effectiveness, support digital optimization efforts (primarily website), and socialize data-driven recommendations to internal stakeholders. This person will also complete additional ad hoc analyses as needed by the business.


Responsibilities include:

• Leveraging Adobe Analytics to deliver actionable and comprehensive insights designed to enable strategy and marketing decisions

• Delivering deep-dive insights deliverables, regular performance updates, and ad hoc analyses as required by the US MCE and Marketing

• Partner with website operations teams to help define digital/website measurement strategy

• Build and Maintain behavioral audience segments within Adobe Analytics

• Support implementation of more advanced use of Adobe’s Ad Cloud technologies, particularly Adobe Target


Experience Required:

• At least five years of experience working in a digital marketing analytics function

• Depth of experience with the Adobe Marketing Suite

• Biotech/pharma experience helpful

• Knowledge of and proficiency with digital marketing channels outside of website (e.g. social, search, paid media)

• Driven, highly self-motivated, confident, high-energy, and bright individual with high intellectual curiosity

• Strong analytical and quantitative skill set

• Excellent strategic thinking capabilities with ability to derive insight and recommendations from data

• Strong oral and written communication skills with both technical and non-technical audiences

• Close attention to detail

• Aptitude for, and enjoyment of, working in teams


Skills, experience, and other compensable factors will be considered when determining pay rate. The pay range provided in this posting reflects a W2 hourly rate; other employment options may be available that may result in pay outside of the provided range.


W2 employees of Eliassen Group who are regularly scheduled to work 30 or more hours per week are eligible for the following benefits: medical (choice of 3 plans), dental, vision, pre-tax accounts, other voluntary benefits including life and disability insurance, 401(k) with match, and sick time if required by law in the worked-in state/locality.


Please be advised- If anyone reaches out to you about an open position connected with Eliassen Group, please confirm that they have an Eliassen.com email address and never provide personal or financial information to anyone who is not clearly associated with Eliassen Group. If you have any indication of fraudulent activity, please contact InfoSec@eliassen.com.



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