Manager, Programmatic

15 hours ago

New York, United States Spring & Bond Full time

About us: Spring & Bond is a digital media agency and consultancy specializing in helping pharmaceutical and medical device manufacturers create robust, omnichannel media strategies for both healthcare professionals (HCPs) and consumer audiences. We emphasize transparency and client empowerment through comprehensive services, including customer journey planning, media strategy and activation, technology evaluation, in-house capability development, and training.What you'll do:Were looking for a dynamic Manager, Programmatic to join our team With minimal supervision, the Manager is responsible for planning, executing, and optimizing digital advertising campaigns across programmatic platforms, as well as providing insights for reports. The Manager will also add value to client relationships by proactively communicating professionally and efficiently and developing a deep understanding of the clients business. A Manager will have 3 - 5 years of digital media buying/trading experience.Your Responsibilities:Actively manage key account campaigns including trafficking, buying execution, ongoing optimizations, and media planning supportLaunch, track, and optimize the performance of real-time bidding campaigns to ensure goals are met with the supervision of the Associate Director/Director/Senior Director (paid search and social experience a plus)Manage campaigns daily and ensure client KPIs are being met across all ongoing media including spend trackingSupport client services through receiving and testing creative, pacing, delivery, and performanceTroubleshoot technical serving issues, buying discrepancies, and reporting errorsWork with the AdOps and Analytics team to analyze campaign performance and create actionable insights and optimization recommendationsSupport monthly actualization processPull 3rd party delivery reports and screenshots; identify and assist the Ad Ops manager or director in investigating 3rd party discrepanciesCommunicate campaign problems to the internal Ad Ops team, effectively and proactively offer viable alternativesYour Qualifications:Hard skills:Solid hands-on understanding of Google Campaign Manager & DSPs, including trafficking, reporting, and basic troubleshootingProficient use of Google Suite toolsSelf-manage tasks to meet deadlines with minimal follow upProfessional written and verbal communication skillsSolid grasp of ad server terminology like impressions, clicks, conversions, CTRs, CPMs, etc.Working knowledge of core optimization levers across programmaticSoft skills:Ability to thrive while juggling multiple projects and priorities simultaneouslyShowcases initiative to help on projects outside of day-to-day responsibilitiesVery detail-oriented and organizedOwnership of campaignsProject management mindsetProcess-orientedComfortable owning internal logisticsProactive communicationAbility to context switchBenefits:Remote-first team environmentCoverage for medical, dental, and vision insurance for you and your dependentsDisability insurance planMatching 401KParental leaveOther fun health & wellness perksSpring & Bond is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.Spring & Bond is a woman-owned business.Not everyone will match the above qualifications 100%. If your experiences dont perfectly align, but you think youd be a great addition to our team, wed still love to hear from you.

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