Talent Marketing and Social Media Specialist

Found in: beBee jobs US - 2 weeks ago

Falls Church, Virginia, United States BAE Systems Full time
Job Description What's a career like at BAE Systems? Remarkable Are you passionate about social media? Do you have a knack for copyediting, marketing, and creating content in a compelling way? If so, this Talent Marketing and Social Media Specialist role might be the next step in your career. We're looking for an experienced communications or HR professional to support our employer branding efforts. This role will support our talent marketing & attraction efforts and will join our Talent Acquisition Center of Expertise.
In this role, you'll be telling the story of what it's like to work at BAE Systems through the social media lens. You'll be creating content to celebrate our employees, share our company values, and give candidates a glimpse into our culture, as well as reviewing and managing the content calendar of some of our social media channels.
You'll be joining a dynamic team, with a wide breadth of opportunity grow your digital media skills as you highlight life at BAE Systems across different channels.

What you'll work on:
  • Social Media
    • Work closely with our content contributors across the organization to review their posts, and manage the content calendar for our careers-related social media channels using Hootsuite, our social media management platform;
    • Create promotional content centered around what it's like to work at BAE Systems to support ongoing Talent Acquisition priorities, career events, and other initiatives;
    • Create images, video, and other media alongside relevant teams to support posted content;
    • Develop data and ROI approach to measure and optimize content performance, channel growth, and conversion tracking;
    • Provide social recruiting and job marketing training for key audiences.
  • Marketing
    • Support key stakeholders across the business to design campaigns (both paid and organic), and provide data to help them measure performance;
    • Create landing pages for our external careers site to support ongoing job marketing campaigns;
    • Facilitate the creation of marketing materials with key partners across our business, graphic design, and other stakeholders;
    • Support job marketing efforts, on platforms like LinkedIn, Indeed to optimize performance and ROI.
  • Employer Brand
    • Bring our employer and company brands to life through content creation, including the updating of content across multiple channels, the creation of new resources, and updating of materials;
    • Manage Canto, our Digital Asset Management (DAM) platform to categorize, organize, and maintain our images, video, and other resources;
    • Maintain content for our internal careers site using Phenom's CMS tool;
    • Work closely with Outreach teams to support career event and programs promotion;
    • Help with ad hoc projects, team organization and other tasks as needed (i.e., other duties as assigned).
What you'll get:
  • Exposure to a wide variety of marketing and branding projects;
  • Opportunity to make an impact on our recruiting strategy;
  • Refine your technology skills using content management software on our external platforms;
  • Enhance your social media, writing and content creation skills;
  • Build relationships with stakeholders across the organization;
  • Flexible work schedule options (9/80) and remote-hybrid schedule.
Required Education, Experience, & Skills
  • Bachelor's degree and 4 years work experience or equivalent experience;
  • Previous experience in communications, recruiting, or HR;
  • Strong verbal communicator and writer;
  • Understanding of candidate marketing concepts and principles; how to publish material in social media; in-depth knowledge of social media platforms;
  • Ability to work independently under general direction – plans, schedules and arranges own activities in accomplishing objectives;
  • Be creative and resourceful;
  • Willingness to learn, ask questions and be agile;
  • Project juggler, good follow-up abilities and strong organizational skills;
  • Great attention to detail;
  • People person and be able to create relationship channels with senior internal and external team members for collaboration across functions;
  • Enjoy working as a team, but also owning and taking pride in your independent projects;
  • Basic Adobe suite, Canva, and media creation knowledge.
Preferred Education, Experience, & Skills
  • Bachelor's degree, preferably in marketing, HR, PR or communications;
  • Previous PR, communications or marketing experience;
  • Experience with social media analytics tools and methods;
  • Advanced Adobe creative suite or media creation skills.
Pay Information
Full-Time Salary Range: $ $133870

Please note: This range is based on our market pay structures. However, individual salaries are determined by a variety of factors including, but not limited to: business considerations, local market conditions, and internal equity, as well as candidate qualifications, such as skills, education, and experience.

Employee Benefits: At BAE Systems, we support our employees in all aspects of their life, including their health and financial well-being. Regular employees scheduled to work 20+ hours per week are offered: health, dental, and vision insurance; health savings accounts; a 401(k) savings plan; disability coverage; and life and accident insurance. We also have an employee assistance program, a legal plan, and other perks including discounts on things like home, auto, and pet insurance. Our leave programs include paid time off, paid holidays, as well as other types of leave, including paid parental, military, bereavement, and any applicable federal and state sick leave. Employees may participate in the company recognition program to receive monetary or non-monetary recognition awards. Other incentives may be available based on position level and/or job specifics.
About BAE Systems, Inc.BAE Systems, Inc. is the U.S. subsidiary of BAE Systems plc, an international defense, aerospace and security company which delivers a full range of products and services for air, land and naval forces, as well as advanced electronics, security, information technology solutions and customer support services. Improving the future and protecting lives is an ambitious mission, but it's what we do at BAE Systems. Working here means using your passion and ingenuity where it counts – defending national security with breakthrough technology, superior products, and intelligence solutions. As you develop the latest technology and defend national security, you will continually hone your skills on a team—making a big impact on a global scale. At BAE Systems, you'll find a rewarding career that truly makes a difference.

Our Commitment to Diversity, Equity, and Inclusion:
At BAE Systems, we work hard every day to nurture an inclusive culture where employees are valued and feel like they belong. We are conscious of the need for all employees to see themselves reflected at every level of the company and know that in order to unlock the full potential of our workforce, everyone must feel confident being their best, most sincere self and be equipped to thrive. We provide impactful professional development experiences to our employees and invest in social impact partnerships to uplift communities and drive purposeful change. Here you will find significant opportunities to do meaningful work in an environment intentionally designed to be one where you will learn, grow and belong.

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