Marketing Strategist
2 weeks ago
Overview
Job Summary
This position supports primary care services across Atrium Health. This role plans and strategically designs measurable, data-driven, region-wide marketing and communications plans, initiatives and programs that drive growth for various products and services among target audiences. Develop, operationalize, execute, support and evaluate from conception through maturation strategic marketing, product, brand, communication, digital footprint, or outreach plan for enterprise promotion. Develop and manage site, program, project, or campaign ensuring enterprise and departmental strategic goals and objectives are met. Conduct online, field, or direct observation research to recommend and determine effectiveness as well as the consumer satisfaction of promotion and/or marketing strategy.
Essential Functions
- Develops strategies for service line initiatives, tied to business goals, with minimal oversight and changes.
- Understands enterprise strategic plan and aligns projects, programs, campaigns and other work accordingly.
- Organizes and writes project deliverables with accuracy and clarity; presents complex concepts and analytical results.
- Helps to foster a culture of teamwork, learning, innovation and accountability.
- Exhibits strong time management and organizational skills with the ability to oversee multiple campaigns in a fast-paced environment.
- Interfaces with departments across with the organization, as needed and as appropriate on issues and matters related to the goals and priorities of the organization.
- Serves as a representative for the marketing and communications team, coordinating and executing enterprise-wide initiatives and providing excellent customer service and positivity in all interactions.
- Draft and manage strategic plan for site, product, or service promotion.
- Manages or operationalize product, service or program campaign.
- Conduct and evaluate insight research to ensure effectiveness of campaign and end-to-end consumer experience.
- Support a governance model for creation, distribution, management, and approval of content in printed or electronic formats and/or mediums.
Physical Requirements
Requires walking, standing, bending or moving around campus and/or other facilities. Requires the ability to drive and operate a personal vehicle. Requires reading, comprehending, editing or designing materials. Requires clear and effective communication. Requires the experience and ability to operate audiovisual equipment. Requires the occasional lifting of documents or supplies.
Education, Experience and Certifications
Bachelor's degree in Marketing, Advertising, Promotion, Communication, or Computer Science. Master's preferred. 3 to 5 years of experience in implementing and supporting enterprise marketing or sales campaigns preferably in a large integrated multi-site/state organization. Technical experience may include: use of Sitecore, structured data elements, knowledge of HTML 4/5 & CSS 3 (able to write/edit/troubleshoot code using a text editor), basic knowledge of responsive/mobile layout techniques (able to use Bootstrap to create a page layout), or basic knowledge of web page performance testing and optimization. Generally, requires the ability to work with tight deadlines and manage multiple projects at once.
-
Marketing Strategist
1 week ago
Charlotte, North Carolina, United States Atrium Health Full timeJob DescriptionJob SummaryThis position supports primary care services across Atrium Health. This role plans and strategically designs measurable, data-driven, region-wide marketing and communications plans, initiatives and programs that drive growth for various products and services among target audiences. Develop, operationalize, execute, support and...
-
Wealth Strategies Advisor
3 weeks ago
Charlotte, North Carolina, United States Bank of America Full timeJob Description:At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. Responsible Growth is how we run our company and how we deliver for our clients, teammates, communities and shareholders every day. One of the keys to driving Responsible Growth is being a great place to work for...
-
Senior Consumer Insight Strategist
1 week ago
Charlotte, North Carolina, United States Atrium Health Full timeOverview Job SummaryDevelop, operationalize, execute, support and evaluate from conception through maturation strategic marketing, sales, business development, product, brand, communication, digital footprint, or outreach plan for enterprise promotion. Develop and manage site, program, project, or campaign ensuring enterprise and departmental strategic goals...
-
Director of Advancement and Alumni Relations
2 weeks ago
Charlotte, North Carolina, United States Atrium Health Full timeOverview Carolinas College of Health Sciences Director of Advancement and Alumni Relations serves as senior fundraising strategist and oversees all aspects of fund development and alumni relations. Provides strategic leadership and direction in planning, organizing, and directing Carolinas College development and fundraising efforts. Partners with donors,...
-
Marketing Strategist
1 week ago
Charlotte, United States Atrium Health Full timeOverview Job Summary This position supports primary care services across Atrium Health. This role plans and strategically designs measurable, data-driven, region-wide marketing and communications plans, initiatives and programs that drive growth for various products and services among target audiences. Develop, operationalize, execute, support and evaluate...
-
Marketing Strategist
1 week ago
Charlotte, United States Atrium Health Full timeOverview Job Summary This position supports primary care services across Atrium Health. This role plans and strategically designs measurable, data-driven, region-wide marketing and communications plans, initiatives and programs that drive growth for various products and services among target audiences. Develop, operationalize, execute, support and evaluate...
-
Marketing Strategist
5 days ago
Charlotte, United States Atrium Health Full timeJob Description Job Summary This position supports primary care services across Atrium Health. This role plans and strategically designs measurable, data-driven, region-wide marketing and communications plans, initiatives and programs that drive growth for various products and services among target audiences. Develop, operationalize, execute, support and...
-
Digital Marketer
3 weeks ago
Charlotte, United States Ryan Consulting Group Full timeJob DescriptionJob DescriptionTitle: Digital StrategistType: Full-time, hybrid after 90 days (3 days in office, 2 WFH)Location: Cornelius, NC Requirements:· Minimum 2+ years of digital marketing experience.· Bachelor's degree in marketing, communications, or related field· Proficiency in social media...
-
Charlotte, NC, United States FORVIS Full timeGeneral information Name Consulting - Tax Specialty - Senior Manager - Washington NO Tax - Knowledge Transfer Strategist Posting Title Washington National Tax Office Senior Manager| Knowledge Transfer Strategist Ref # 2232423 Date Published Friday, April 26, 2024 City Atlanta State Georgia Country United States ...
-
Sr. Digital Content Strategist
4 weeks ago
Charlotte, United States Truist Full timeESSENTIAL DUTIES AND RESPONSIBILITIES Here’s a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time. 1. Team up with digital strategists, experience designers, site developers, subject matter experts, legal and compliance...
-
Charlotte, United States Luxer One Full timeJob Description Job Description At Luxer One, we’re relentlessly improving the way the world receives goods. Whether it’s last-mile delivery at multifamily properties and offices, or buy online and pick-up in-store orders in retail, we are dedicated to finding the best solutions for our customers. We are currently experiencing rapid growth and we are...
-
Charlotte, United States Luxer One Zoho Full timeJob Description At Luxer One, we're relentlessly improving the way the world receives goods. Whether it's last-mile delivery at multifamily properties and offices, or buy online and pick-up in-store orders in retail, we are dedicated to finding the best solutions for our customers. We are currently experiencing rapid growth and we are seeking a Digital...
-
Art Director
4 weeks ago
Charlotte, United States Adams Outdoor Full timeJob DescriptionJob DescriptionArt DirectorAt Adams Outdoor Advertising, we’re looking to take Out Of Home where it’s never been before. As the oldest advertising medium in existence, we’re tasked with reinventing the rectangle every day. We give brands a voice that elevates them, literally, beyond all expectations. It’s tough. But, oh so worth it. ...
-
Senior Consumer Insight Strategist
3 weeks ago
Charlotte, United States Atrium Health Full timeJob Summary Develop, operationalize, execute, support and evaluate from conception through maturation strategic marketing, sales, business development, product, brand, communication, digital footprint, or outreach plan for enterprise promotion. Develop and manage site, program, project, or campaign ensuring enterprise and departmental strategic goals and...
-
Senior Consumer Insight Strategist
4 weeks ago
Charlotte, United States Atrium Health Full timeOverview Job Summary Develop, operationalize, execute, support and evaluate from conception through maturation strategic marketing, sales, business development, product, brand, communication, digital footprint, or outreach plan for enterprise promotion. Develop and manage site, program, project, or campaign ensuring enterprise and departmental strategic...
-
Senior Director
2 weeks ago
Charlotte, United States Willis Towers Watson Full timeAs a Senior Director you will make a valuable difference every day to our high-profile clients and prospects by developing leading edge solutions to address their health and benefits and broader benefits issues. You will lead large, highly visible client engagements as well as develop and manage active pipelines, grow relationships with current and...
-
Communications Consultant
7 days ago
Charlotte, United States TalentBridge Full timeOur client is looking for a Communications Consultant to join their dynamic team! This individual will be tasked with overseeing the development and implementation of all communication projects for client assignments. Their primary objective is to ensure consistency in messaging and branding while aligning with corporate strategies.Responsibilities...
-
Account Executive
1 week ago
Charlotte, United States AC&M Group Full timeCOMPANY: We are AC&M Group. A full-service marketing agency that connects brands with consumers using cultural insights. We believe that marketing is not just about selling products or services, but also about building meaningful connections between businesses and the communities they serve. By providing our clients with the tools, knowledge, and resources...
-
Communications Specialist
7 days ago
Charlotte, United States Ustech Solutions Full timeJob Title: Communication Specialist IVJob Location: Charlotte NC 28202/Raleigh NCDuration: 36 Months Note: Hybrid- After onboarding, must be able to work in the office 2-3 days p/wk- Charlotte or Raleigh locations.Job Description:The Communications Consultant – Account Managers are responsible for managing the development and execution of all...
-
Director of Advancement and Alumni Relations
2 weeks ago
Charlotte, United States Atrium Health Full timeCarolinas College of Health Sciences Director of Advancement and Alumni Relations serves as senior fundraising strategist and oversees all aspects of fund development and alumni relations. Provides strategic leadership and direction in planning, organizing, and directing Carolinas College development and fundraising efforts. Partners with donors, community...
-
Communications Account Manager
5 days ago
Charlotte, United States Onward Search Full timeOnward Search needs a Communications Account Manager for an energy client. In this role, you will oversee the planning and implementation of all communications projects related to customer work, maintaining message and brand uniformity and alignment with corporate strategies. This is a three-year project opportunity working in-office 2-3 days/week in...
-
Compensation Consultant
3 weeks ago
Charlotte, United States McGriff Insurance Services Full timeESSENTIAL DUTIES AND RESPONSIBILITIES Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time. • Assist with comprehensive compensation strategies, policies, and programs that attract, retain, and motivate top...
-
Communications Account Manager
7 days ago
Charlotte, United States Onward Search Full timeOnward Search needs a Communications Account Manager for an energy client. In this role, you will oversee the planning and implementation of all communications projects related to customer work, maintaining message and brand uniformity and alignment with corporate strategies. This is a three-year project opportunity working in-office 2-3 days/week in...
-
Communications Account Manager
6 days ago
Charlotte, United States Onward Search Full timeOnward Search needs a Communications Account Manager for an energy client. In this role, you will oversee the planning and implementation of all communications projects related to customer work, maintaining message and brand uniformity and alignment with corporate strategies. This is a three-year project opportunity working in-office 2-3 days/week in...