Marketing Analyst

3 weeks ago


Charlotte, North Carolina, United States BASF SE Full time

At BASF, we create chemistry through the power of connected minds. By balancing economic success with environmental protection and social responsibility, we are building a more sustainable future through chemistry. As the world's leading chemical company, we help our customers in nearly every industry meet the current and future needs of society through science and innovation.

We provide a challenging and rewarding work environment with a strong emphasis on process safety, as well as the safety of our employees and the communities we operate in and are always working to form the best team—especially from within, through an emphasis on lifelong learning and development.

And we are constantly striving to become an even better place to work. BASF has been recognized by Forbes Magazine as one of America's Best Large Employers in 2021. Come join us on our journey to create solutions for a sustainable future

Business Analyst, Construction Solutions & Non-Wovens – Charlotte, NC

Where the Chemistry Happens

Sales at BASF revolves around the customer experience and driving profitable growth. The foundation for this is a strong team that brings specific application, industry and market knowledge in order to understand the diverse markets where we play and build trusting and satisfying customer relationships.

The Dispersions & Resins business of BASF develops, produces, and markets a range of high-quality resins, additives, colorants, and polymer dispersions worldwide. These raw materials are used in formulations for coatings and paints, printing and packaging products, construction coatings, adhesives, cellulosics and composites, and paper manufacturing. With a comprehensive product portfolio and extensive knowledge of the industries we serve, our customers benefit from innovative and sustainable solutions to help them advance their formulations through chemistry.

For further information about the Dispersions & Resins business in North America, please visit

We are seeking a professional like you to provide business intelligence and sales operations support to the Construction Solutions & Non-Wovens team. We will rely on your ability to gather, analyze, and interpret data to generate actionable insights that enrich and accelerate our decision-making capabilities. Your analyses will enable the commercial team to meet volume, revenue, margin, and customer experience targets in a sustainable and responsible way. You will also complete ad-hoc projects and analysis as required to support the needs of the business.

This position reports to the Construction Solutions & Non-Wovens Business Director with close interaction and ongoing dialogue with sales, marketing, controlling, product management, supply chain and technical functions within the Dispersions & Resins organization.

Qualifications – NOTE: Not all positions are eligible for cross-regional relocation/work authorization. Cross regional is defined as movement between countries (e.g. Canada to U.S.).

Formula for Success

  • Your robust analytical skills, keen attention to detail, and business acumen will be critical to prepare and interpret pricing and margin analyses, evaluate opportunity pipeline status, track progress of key customer experience indicators, as well as other ad-hoc analyses and initiatives required by the business.
  • Your strong communication and interpersonal skills will help you interface with a variety of stakeholders to understand underlying information and align recommendations based on your analyses.
  • Your ability to organize, interpret and visualize various types of complex data will be fundamental as you gather information, analyze it and present actionable insights to the management team. Your analyzes must convey information with clarity and produce recommendations that support decision making by the management team.
  • Your strong entrepreneurial drive will be critical to initiate, lead, and execute process improvements. You will proactively identify and implement opportunities for key process efficiencies to improve overall business/commercial operations.
  • You will develop, implement, and analyze monthly scorecard metrics to track key performance indicators. These metrics will translate into clear calls to action to improve business financials and our customers' experience.

What we look for in you...

B.S. Degree in Business, Finance, Economics, Engineering, or equivalent is required.

2-4 years of broad-based business-analytics and reporting experience

Experience with sales forecasting & pipeline management in a B2B environment is preferred

Experience working in cross-functional teams, presenting financial information to executive audiences

Experience with data modeling/analysis, reporting on key performance indicators

Experience creating data visualization tools

Experience with SAP, PowerBI, and other relevant financial programs and software

Create Your Own Chemistry: What We Offer You

Adding value to our customers begins with adding value to you. is the suite of benefits, perks, programs and unique opportunities we offer to support you—the whole you—in all stages of your life and career. With , you create your own chemistry.

The total rewards that you receive as a BASF employee go way beyond a paycheck. From competitive health and insurance plans, to robust retirement benefits that include company-matching contributions, to making sure you never stop learning, we believe investing in you is investing in our success.

BASF provides interesting and challenging learning and development opportunities to help you make the most of your talents and your job.



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