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Marketing Consultant

4 months ago

Minneapolis, Minnesota, United States Taylor Corporation Full time

Let Us Power Your Potential



Taylor Corporation is a dynamic, diversified company with big plans for the future - and your career. We power our employees' potential and strive to create opportunity and security for every member of the team. If you're ready for something bigger - more challenge, more variety, more pathways for professional growth - we should talk. We're passionate about our work, we believe there is always a better way, and we're looking for people like you.



Ready to reach your potential? It's time to look at Taylor.



Your Opportunity: Venture Solutions, a Taylor company, is seeking an experienced Marketing Consultant, focused on content writing and editing with a specialization in the customer communications management industry, to join our marketing team In this role, you will work closely with subject matter experts to transform complex subjects into compelling website, social media content, web pages, blog posts, case studies, and white papers. You'll be responsible for developing content that increases brand awareness, engagement, and lead generation, as well as overseeing & editing the content created by other team members.

This position requires a high level of writing proficiency, creativity, and the ability to use data-driven insights to guide content creation. The ideal candidate is a master storyteller with an extensive writing portfolio and experience leading other creative professionals.

As a fast-growing company, Venture Solutions, provides challenging careers in a friendly, inclusive, and team-oriented environment. This role will work within the Venture Solutions Marketing team. We value our employees and share our success through competitive pay, recognition, advancement opportunities, and a great working environment. This role's work model is flexible, with fully remote as an option for candidates not near one of five locations across the United States.

Your Responsibilities:

  • Marketing writing for one of the Taylor Corporation brands: Venture Solutions (social media, brand voice, web, email, brochures, advertising)
  • Professional writing (white papers, case studies, educational articles, newsletters)
  • Editorial planning and content calendar management
  • Ensure all content deadlines are met
  • Enforce usage of consistent brand voice & standards across all content
  • Explore new mediums to tell stories (co-branded content initiatives, interactive content, and crowdsourced content)
  • Work with and hold accountable internal thought leaders for content initiatives
  • Conduct client interviews for case study production
  • Become an expert on trends in digital markets and key verticals (healthcare, financial services, insurance, telecom, wealth management, etc.)

You Must Have:

  • Bachelor's degree in English, Journalism, Communications, Marketing or related field
  • 2+ years as a writer for an agency or digitally-focused company
  • Must be able to write a wide variety of materials quickly and accurately
  • Must be extremely well-organized, capable of handling multiple projects simultaneously, and able to easily move between strategic and tactical work
  • Expert ability at sourcing, drafting, and securing approvals for a wide range of content written for digital platforms
  • Ability to be flexible in a fluid and dynamic environment - including dealing with changing processes and priorities
  • Self-starter who takes initiative and ownership
  • Ability to work cross functionally with other departments and business units
  • Excellent verbal, written, and presentation skills
  • Ability to take editorial notes and feedback from supervisor
  • A strong understanding on social media content creation and posting strategies to maximize engagement, increase following, and convert leads

About Taylor Corporation

One of the largest graphics communications firms in North America, Taylor's family of companies provide a diverse set of products, services and technologies addressing the toughest communication challenges. For nearly 50 years, Taylor has been a premier provider of powerful and innovative products, services and expertise for individuals, businesses and distributors large and small. Our 10,000+ employees spanning 26 states and seven countries work diligently to create the interactive, printing and marketing solutions that have helped build some of the world's more recognizable brands. Everything we do begins with identifying the unique priorities and needs of our customers and creating one-of-a-kind solutions. We offer a comprehensive benefit package including several health plans to choose from, dental, vision, wellness programs, life and disability coverage, flexible spending accounts, health savings accounts, 401(k) plan with company match, paid time off (PTO) and 64 hours of annual holiday pay.

The Employer retains the right to change or assign other duties to this position.

Taylor Corporation is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.


Taylor Corporation including all partners and affiliates is an Equal Opportunity Employer/Veterans/Disabled.

Equal Opportunity Employer–minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity