Digital Marketing Specialist

4 weeks ago

Salisbury, Maryland, United States Perdue Farms Full time
Perdue Foods is part of Perdue Farms, a family-owned company heading into its second century of growth and innovation.

With a goal of becoming the most trusted name in premium proteins, we create products for consumers and for retail and foodservice customers around the globe, while changing the way animals are raised for food.

Summary


Are you a detail-oriented, tech-savvy, and creative individual with a passion for managing a brand's online presence and driving successful digital marketing campaigns? Our Digital Marketing Team is looking for a Digital Marketing Specialist to manage product and recipe content, web assets, and graphics published across several company websites.

Position also works in support of organic social media management, email marketing, site management, SEO, and reporting analytics.

Reporting to the Digital Marketing Manager, this position will play a pivotal role in amplifying the online presence of the biggest brand of Fresh Chicken in the U.S., which has been a strong market leader for over 100 years.

Principal and Essential Duties & Responsibilities

  • Content management of the Product Database and the Recipe Database coordinating with both Product Marketing and Integrated Marketing to ensure the validity of all website content.
Collaborate with core stakeholders in managing end-to-end delivery of content across multiple brands through Salsify PIM system. Ensure best-in-class enhanced content, SEO, and images are delivered to core customers on time.

  • Primary Content Management System manager for many websites, working with both our agency partners and key Perdue associates for the management and integrity of our interactive content for the web, and working with our technical teams to ensure consistent site standards are maintained.
Responsibilities include uploading new content, updating copy changes, and updating product specifications through Salsify and Umbraco.

  • Manage content execution via the Salsify workflow process for new products and content refreshes, including packaging refreshes and brand restages.
This includes management of Salsify asset ingestion, delivering, partnering, & troubleshooting content with distribution partner, management of Salsify tasks to core partners, asset validation and uploading files.

  • Project Management: Track end to end product life cycle in collaboration with Integrated Marketing Team to ensure content is relevant, up to date, and adheres to project timings.
  • Assist with Content Development and

Reporting Analytics:

Collaborate with marketing internal and external agencies on facilitating creative development for a broad range of marketing campaigns supported by organic social media, influencer program, UGC, email marketing, SEO/SEM, and other digital activations.

Experience Requirements

BS degree or equivalent related work experience in Business Administration with a concentration in Marketing is preferred.

Our ideal candidate will have:
-0-3 years work experience

  • Digital marketing experience a plus
  • Strong attention to detail and organization
  • Demonstrates aptitude for critical reasoning & problem solving
  • Project management & organizational skill
Environmental Factors and Physical Requirements

Position is mostly sedentary but may require occasional moving to other offices or buildings. May need to move light equipment or supplies from one place to another. May need to access files, supplies and equipment. Work activity is in an office, open-partitioned, cubicle environment.

Perdue Farms, Inc. is an Equal Opportunity / Affirmative Action employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

  • Digital Marketing Specialist

    3 weeks ago

    Salisbury, Maryland, United States Perdue Farms Full time

    Perdue Foods is part of Perdue Farms, a family-owned company heading into its second century of growth and innovation. With a goal of becoming the most trusted name in premium proteins, we create products for consumers and for retail and foodservice customers around the globe, while changing the way animals are raised for food.SummaryAre you a...

  • Digital Marketing Specialist

    4 weeks ago

    Salisbury, Maryland, United States Perdue Farms Full time

    Perdue Foods is part of Perdue Farms, a family-owned company heading into its second century of growth and innovation. With a goal of becoming the most trusted name in premium proteins, we create products for consumers and for retail and foodservice customers around the globe, while changing the way animals are raised for food.SummaryAre you a...

  • Director of Brand Strategy and Planning

    4 days ago

    Salisbury, Maryland, United States Perdue Farms Full time

    Perdue Farms, Inc. Director of Brand Strategy and Planning Salisbury , Maryland Apply Now Perdue Foods is part of Perdue Farms, a family-owned company heading into its second century of growth and innovation. With a goal of becoming the most trusted name in premium proteins, we create products for consumers and for retail and foodservice customers around the...

  • Sales Account Executive

    4 weeks ago

    Salisbury, Maryland, United States Epsilon Full time

    Job DescriptionDuties and Responsibilities:Generate revenue and strive to exceed target quota Utilize existing networks & intelligence tools to identify & contact prospective brand and agency contacts Offer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationships Dissect each brand organization to...

  • Sales Account Executive

    3 weeks ago

    Salisbury, Maryland, United States Epsilon Full time

    Job DescriptionDuties and Responsibilities:Generate revenue and strive to exceed target quota Utilize existing networks & intelligence tools to identify & contact prospective brand and agency contacts Offer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationships Dissect each brand organization to...

  • agricultural resource conservation specialist iii

    2 months ago

    Salisbury, Maryland, United States State of Maryland - MDA Resource Cnsrv - Resource Conservation Ops Full time

    Introduction\r\r\rThe Maryland Department of Agriculture is a department under Maryland's Executive Branch.� Formed in 1972 by the Maryland General Assembly to address the agriculture needs for the State of Maryland, the Department oversees and serves as a regulatory body for animal health�, consumer services to include marketing and lab...

  • agricultural resource conservation specialist iii

    3 weeks ago

    Salisbury, Maryland, United States State of Maryland - MDA Resource Cnsrv - Resource Conservation Ops Full time

    Introduction\r\r\rThe Maryland Department of Agriculture is a department under Maryland's Executive Branch.� Formed in 1972 by the Maryland General Assembly to address the agriculture needs for the State of Maryland, the Department oversees and serves as a regulatory body for animal health�, consumer services to include marketing and lab...

  • agricultural resource conservation specialist iii

    2 months ago

    Salisbury, Maryland, United States State of Maryland - MDA Resource Cnsrv - Resource Conservation Grants Full time

    Introduction\rThe Maryland Department of Agriculture is a department under Maryland's Executive Branch.� Formed in 1972 by the Maryland General Assembly to address the agriculture needs for the State of Maryland, the Department oversees and serves as a regulatory body for animal health, consumer services to include marketing and lab services, plant and...

  • agricultural resource conservation specialist iii

    2 weeks ago

    Salisbury, Maryland, United States State of Maryland - MDA Resource Cnsrv - Resource Conservation Grants Full time

    Introduction\rThe Maryland Department of Agriculture is a department under Maryland's Executive Branch.� Formed in 1972 by the Maryland General Assembly to address the agriculture needs for the State of Maryland, the Department oversees and serves as a regulatory body for animal health, consumer services to include marketing and lab services, plant and...

  • Test Administrator

    3 weeks ago

    Salisbury, Maryland, United States Assessment & Qualifications Full time

    Pearson VUE ) is the global leader in computer-based testing for information technology, academic, government and professional testing programs around the world. Pearson VUE provides a full suite of services from test development to data management and delivers exams through the world's most comprehensive and secure network of test centers in more than 180...

  • Test Administrator

    4 weeks ago

    Salisbury, Maryland, United States Assessment & Qualifications Full time

    Pearson VUE ) is the global leader in computer-based testing for information technology, academic, government and professional testing programs around the world. Pearson VUE provides a full suite of services from test development to data management and delivers exams through the world's most comprehensive and secure network of test centers in more than 180...

  • djs youth recreation specialist i

    1 month ago

    Salisbury, Maryland, United States State of Maryland - DJS Lower Eastern Shore Children's Ctr Full time

    IntroductionDEPARTMENT\rOF JUVENILE SERVICES\rMission statement\rTo transform young\rpeople's lives, create safer communities, and forge more equitable systems\rthrough community-based partnerships that hold youth accountable while building\ron their strengths and support systems.\rVision Statement\rProviding pathways to success for youth and...

  • djs youth recreation specialist i

    3 weeks ago

    Salisbury, Maryland, United States State of Maryland - DJS Lower Eastern Shore Children's Ctr Full time

    IntroductionDEPARTMENT\rOF JUVENILE SERVICES\rMission statement\rTo transform young\rpeople's lives, create safer communities, and forge more equitable systems\rthrough community-based partnerships that hold youth accountable while building\ron their strengths and support systems.\rVision Statement\rProviding pathways to success for youth and...

  • Director of University Dining Services

    4 days ago

    Salisbury, Maryland, United States Salisbury University Full time

    Salisbury University, a member of the University System of Maryland, is a regionally accredited four-year comprehensive institution offering 58 distinct graduate and undergraduate programs. Located on the historic Eastern Shore, SU's beautiful campus is some 30 miles from the Atlantic beaches and 2.5 hours from Baltimore and Washington, D.C.Job...

  • Otolaryngology/ent Full-Time position in Salisbury, North Carolina

    4 weeks ago

    Salisbury, Maryland, United States Novant Health Full time

    ENT/Otolaryngology & AllergyNovant Health Surgical Institute is seeking a Board Certified/Board Eligible ENT & Allergy specialist to join Novant Health Pinnacle Ear, Nose, Throat & Allergy, a busy and established group with offices located in Salisbury and Thomasville, North Carolina. The team provides in and outpatient general ENT care with all aspects of...

  • Otolaryngology/ent Full-Time position in Salisbury, North Carolina

    3 weeks ago

    Salisbury, Maryland, United States Novant Health Full time

    ENT/Otolaryngology & AllergyNovant Health Surgical Institute is seeking a Board Certified/Board Eligible ENT & Allergy specialist to join Novant Health Pinnacle Ear, Nose, Throat & Allergy, a busy and established group with offices located in Salisbury and Thomasville, North Carolina. The team provides in and outpatient general ENT care with all aspects of...

  • 2nd Line End User Services Engineer

    2 months ago

    Salisbury, Maryland, United States Sopra Steria Full time

    Exciting Opportunity Awaits: 1st/2nd Line Engineers WantedAre you a seasoned 1st Line Engineer with Windows 10 prowess, looking to elevate to 2nd Line? Or perhaps you're a 2nd Line Desktop Engineer with an appetite for a challenging IT environment? Look no further – this is your chance to create your mark in a complex and dynamic setting.Your expertise in...

  • 2nd Line End User Services Engineer

    3 weeks ago

    Salisbury, Maryland, United States Sopra Steria Full time

    Exciting Opportunity Awaits: 1st/2nd Line Engineers WantedAre you a seasoned 1st Line Engineer with Windows 10 prowess, looking to elevate to 2nd Line? Or perhaps you're a 2nd Line Desktop Engineer with an appetite for a challenging IT environment? Look no further – this is your chance to create your mark in a complex and dynamic setting.Your expertise in...

  • Personal Banker

    3 weeks ago

    Salisbury, Maryland, United States PNC Full time

    Position OverviewAt PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the...

  • Personal Banker

    4 weeks ago

    Salisbury, Maryland, United States PNC Full time

    Position OverviewAt PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the...