Digital Lab Email Specialist

3 days ago

Chicago, Illinois, United States AbbVie Full time

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas immunology, oncology, neuroscience, and eye care and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us Follow @abbvie onTwitter,Facebook,Instagram,YouTubeandLinkedIn.
Job Description

TheDigital LabEmail Specialistis part of the Channel Platform and Content Optimization Digital Lab team and will be responsible for creating and routing iterative email content for Consumer and AbbVie Patient Services marketing teams.

Responsibilities:

Create iterative email content for A/B tests using our email content creation platform by leveraging existing emails, cloning the existing emails, and building test and learn content to improve our engagement ratesShare email content testing ideas with marketing to gain alignment prior to submitting for reviewPartner with the appropriate creative agency when any design files need updatingRoute emails that have been created through the Material Review Process to gain approval before handoff to the Marketing Automation team. This includes serving as Project originator for review process and functional testing in highly regulated environment.Execute email proofs from marketing automation platform to ensure email creative is functioning properlyWrite velocity scripting when needed for emails with dynamic contentMaintain email inventory (templates and modules) for brands youre supportingProvide email content creation tool and/or process enhancement ideas to the email product owner to inform the email capability roadmapEscalate email content tool platform issues to the Email Product OwnerKey AbbVie Leadership Competencies:Positive all for one approach to team deliverables and priorities.Builds strong relationships to enable higher performance.Learns, fast, grasps the essence and can change course quickly where indicated.Raises the bar and is never satisfied with the status quo.Creates a learning environment and open to suggestions.Embraces the ideas of others, nurtures innovation and manages innovation to reality.
Qualifications
Bachelors Degree in Graphic Design, Business or Marketing.3-5 years of experience of Email Marketing Experience, creating, building, and executing emailsDigital marketing or interactive agency experience is a plusAbility to think strategically with a strong ability to execute and exceed stakeholder expectations and project goals.Ability to manage multiple projects simultaneously in a fast-paced, dynamic environment.Knowledge of email with HTML/CSS experience and email rendering tools (ie. Litmus, etc.)Strong communication skills with the ability to communicate with both business and technical individuals effectively.
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: The compensation range described below is the range of possible base pay compensation that the Company believes ingood faith it will pay for this role at the time of this posting based on the job grade for this position. Individualcompensation paid within this range will depend on many factors including geographic location, and we may ultimatelypay more or less than the posted range. This range may be modified in the future.We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/visioninsurance and 401(k) to eligible employees.This job is eligible to participate in our short-term incentive programs. Note: No amount of payis a considered to bewages or compensation until such amount is earned, vested, and determinable.The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefitsthat are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid andmay be modified at the Companys sole and absolute discretion, consistent with applicable law. AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVies policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

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