product manager i

1 month ago

Union Valley, Texas, United States McCormick & Company Full time

You may know McCormick as a leader in herbs, spices, seasonings, and condiments – and we're only getting started. At McCormick, we're always looking for new people to bring their unique flavor to our team.

McCormick employees – all 14,000 of us across the world – are what makes this company a great place to work.

We are looking to hire a Product Manager (media/creative) immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland.

What We Bring To The Table:

The best people deserve the best rewards. In addition to the benefits you'd expect from a global leader (401k, health insurance, paid time off, etc.) we also offer:


• Competitive compensation


• Career growth opportunities


• Flexibility and Support for Diverse Life Stages and Choices


• We prioritize our communities and the planet we share. We are proud to be awarded as a Diversity Inc. Top 50 company for Diversity and have multiple Sustainability awards (ranking #22 in the World and #1 in Food Products)


• Wellbeing programs including Physical, Mental and Financial wellness


• Tuition assistance

Reporting to the Senior Manager, Global Marketing - the Product Manager, Global Marketing will help manage media and creative campaign planning and execution for McCormick and Club House brands as part of the Masterbrand Pod. The Product Manager will collaborate with internal partners and external agencies and utilize insights to develop integrated media strategies across the consumer flywheel. This person will serve as a media and content subject matter expert and will work with agencies to enable the optimal channel and creative mix. This job will be hybrid with 50% of the time based in our Hunt Valley, MD office.

RESPONSIBILITIES

Creative Led Media

  • Establish close working relationships with Brand Pod and Integrated Agency Teams to develop compelling and integrated brand campaigns
  • Work cross functionally to build and align briefs for creative and media planning
  • Develop communication strategies across brands and campaigns, inclusive of communication objectives, target audience, key messages, and channels
  • Utilize best practice learnings to share actionable creative feedback to internal and external stakeholders.

Integrated Planning

  • Support end-to-end media planning including brief, strategy, planning, and execution for several large and complex North American campaigns
  • Lead strategic and tactical coordination to execute media plans with internal and external agency teams
  • Partner with marketing operations teams to ensure campaign budgets are accurately tracked and measured
  • Deliver recommendations and presentations to business partners, agency teams, and senior leadership
  • Implement marketing strategies to drive business goals and amplify brand identity
  • Participate in the Creative Asset Planning process, ensuring creative partners are aware of all deadlines and necessary assets needed to successfully execute campaigns

Insights into Action

  • Work closely with both the Analytics and Consumer Market Insights team to turn data and research into action
  • Collaborate with Consumer Market Insights and external partners to initiate and execute creative testing

Macro Insights:

  • Maintain currency with digital marketing trends including emerging platforms.
  • Cultivate subject matter expertise on media and creative landscape

Global Capabilities

  • Consult with Global counterparts and identify opportunities for best practice sharing

REQUIRED QUALIFICATIONS

  • BA in Marketing, Economics, Business, or related field
  • 3-5 years of relevant experience in quantitative insights, preferably at an agency or in a CPG related field
  • Strong understanding of digital media, biddable analytics, CPG industry, and competitive landscape
  • Knowledge of media ecosystem and platforms (Google Suite, Meta, DSPs)
  • Experience leading projects and cross functional teams, including proven ability to manage multiple projects effectively and diplomatically
  • Strong intellectual curiosity and ability to navigate complex / new situations
  • Ability to work cooperatively with internal and external partners – including outside media agencies, creative, delivery teams, business analytics team, and GACOE
  • Strong presentation skills
  • Ability to act proactively and self-start
  • Strong oral and written communication skills
  • Technical expertise including excellent knowledge of MS Office programs (Power Point, Excel, Word)
  • Strong working knowledge of ad platforms

PREFERRED QUALIFICATIONS

  • Master's degree in quantitative field or MBA
  • Working knowledge of Google suite
  • CPG or Agency background
  • Advanced experience leading multiple projects effectively and diplomatically.
  • Ability to translate quantitative data into actionable insights through storytelling

#LI-SM1

McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

As a general policy, McCormick does not offer employment visa sponsorships upon hire or in the future.

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