Social Community Specialist

1 month ago

Other US Location Therabody Full time

Therabody is the wellness tech leader with a mission to inspire and enable every body and mind to keep moving. Therabody's product ecosystem includes category-creating innovations in wellness products, proprietary software, digital content, and biometrics that have proven benefits around alleviating stress and pain and enhancing performance and sleep. Not only is it part of our brand ethos to help others, but we are also defining the cutting edge of wellness technology while winning accolades such as Fast Company's Brands That Matter, Oprah's Favorite Things 2022 and the TIME Best Inventions 2022 award.

We are seeking a results-driven Social Community Specialist to join our team and play a critical role in executing our social media strategy. This individual will work closely with the Director of Social Media to manage daily posting, community engagement, and content development while ensuring that our social media channels effectively connect with our audience and promote wellness technologies.

Key Responsibilities:

  • Content Planning and Development: Collaborate with the Director of Social Media to plan and create engaging and relevant content for Therabody's social media platforms, ensuring alignment to the social strategy that celebrate our brand values and objectives.
  • Daily Posting: Manage the day-to-day scheduling and posting of content across various social media platforms, including Facebook, Instagram, X, LinkedIn, TikTok, and emerging platforms.
  • Community Management: Monitor and actively engage with our social media community by responding to comments, messages, and inquiries in a timely and personable manner and ensures alignment to brand tone of voice.
  • Community Building: lead communication with key community members that amplify the Therabody brand presence across partner channels.
  • Content Calendar: Create and maintain the Therabody social content calendar that outlines the posting schedule, content themes, and key cultural moments that feature consistency and variety across channels.
  • Reporting and Analysis: Use analytics tools to measure the performance of social campaigns, providing regular reports and insights to the Director of Social Media.
  • Collaboration: Collaborate with various marketing functions, creative, and production teams to ensure visual and messaging consistency across all platforms.
  • Stay Updated: Keep abreast of current trends in social media and the wellness & performance industries and apply this knowledge to daily operations.

The Right Person Would Have:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • At least 2-3 years of experience in social media management, with a focus on content creation, scheduling, and community engagement.
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Proficiency with social media management tools and analytics platforms.
  • Exceptional communication and writing skills.
  • Ability to work efficiently in a fast-paced environment.
  • Creative and strategic thinking.

Therabody is committed to diversity, equity and inclusion. We will not tolerate discrimination in employment, employment-related decisions, or in business dealings on the basis of race, color, genetic information, age, sex, sexual orientation, religion, disability, ethnicity, national origin, veteran status, marital status, pregnancy, or any other legally protected status. We will strive to provide an environment free of discrimination to our team members, customers, guests, and suppliers. We seek contributors from all backgrounds and walks of life to join our team, and we encourage our employees to bring their empowered, passionate, and authentic selves to work every day.

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