Brand Creative Manager

4 weeks ago


Minneapolis, Minnesota, United States Xcel Energy, Inc. Full time
Position Summary

Xcel Energy brings energy to life, providing power and heat to millions of customers. We're a steady, behind the scenes brand that individuals, families, and businesses can rely upon. In this role, you will support customer-centric creative execution including all aspects of brand, advertising, sponsorships, signage, digital assets, templates, and collateral as assigned.

The Brand Creative Manager is an essential internal creative leader who will also serve as a primary liaison between our advertising agencies, external consultants, and internal teams. They are responsible for developing and maintaining strong working relationships with internal teams. They will help lead the development of internal creative capabilities for the Brand team.

Essential Responsibilities Accurately interpret and articulate internal client/company goals, objectives and needs Oversees development of ad and media plan briefing documents to ensure consistency with brand strategy and product/program goals. Route briefs to internal stakeholders for required approvals prior to agency/internal creative team kick-off. Works with internal peers to develop and execute cross-functional advertising and communications plans and programs. Ensures that work presented by the agency and internal teams is on strategy and supports the brand campaign platform and adherence to Xcel Energy standards and guidelines. Direct and manage complex, multifaceted projects and programs. Work with agency to keep all projects on track and assure that projects proceed according to production and media schedules and are on-budget. Monitors media & messaging metrics and works with agency and relevant internal teams to report metrics to brand management team and internal stakeholders. Proactively seeks and mines strategic opportunities that achieve company goals and appropriately enlists internal management and agency resources to address client opportunities/challenges.Develops a thorough knowledge and understanding of Xcel Energy business, products, markets, trends, and internal organization dynamics Leads and mentors future in-house brand creative team. Develops a thorough knowledge and understanding of Xcel Energy business, products, markets, trends, and internal organization.



Minimum Requirements

Minimum Requirements BA in Advertising, Marketing, Communications or related field or a combination of education and experience providing equivalent knowledge 5 years of advertising, communications or brand marketing experience which includes agency and ideally, client side experience Demonstrated in-depth knowledge of brand, advertising and promotion principles Working knowledge of agency disciplines, process and workflow Well versed in all tactical aspects of branding, advertising and sponsorships to include but not limited to; broadcast, print, out-of-home, digital, social and promotions Committed to collaboration and has experience working across marketing, brand and communications channels

Preferred

Strong communication skills; listens, talks, writes and presents well, communications are clear and concise Is flexible and adaptable to change Can effectively juggle multiple projects under tight deadlines Anticipates potential problems and is committed to bringing forward innovative solutions Can develop a proactive, friendly, trusted rapport with clients, peers and agency personnel Well-versed in taking action to avoid and/or resolve conflict.

Read the full posting.



  • Minneapolis, Minnesota, United States OUTFRONT Media Full time

    About OUTFRONTWe are one of North America's most innovative media companies. We leverage the power of creative excellence, unbeatable locations and smart audience data to change the game for advertisers. Our purpose as a company is to help people, places and businesses grow stronger. To do this, we make meaningful connections between brands and people when...

  • Art Director

    4 weeks ago


    Minneapolis, Minnesota, United States SixSpeed Full time

    SixSpeed is looking for an Art Director with 2-5 years of experience to join our team who will generate ideas, generate concepts and guide teams to develop the visual look for all brand communications. Not limited to just the consideration of visuals, we require an emotionally intelligent storyteller who thoughtfully creates structure and emphasis with...

  • Social Media

    1 month ago


    Minneapolis, Minnesota, United States Atmosphere Commercial Interiors Full time

    PRIMARY FUNCTIONThe Social Media + Events Specialist is a member of the Marketing team, serving the needs of regional market and corporate strategies. This role will assist the regional marketing staff as needed, including driving brand awareness, delivering successful brand experiences for key clients, and supporting overall marketing team goals and...

  • Designer/Art Director

    1 month ago


    Minneapolis, Minnesota, United States Marketing Architects Full time

    Location: Remote A growing roster of clients means a growing team as we create disruptive national TV advertising campaigns. We're looking for a motivated mid-level Designer/Art Director to create remarkable TV commercials with us. That's where you come in.Does your portfolio include disruptive TV? Great. Do you think conceptually and work collaboratively?...


  • Minneapolis, Minnesota, United States Wenger Corporation Full time

    Job DetailsJob Location Minneapolis, MN - Minneapolis, MNRemote Type Hybrid Travel Percentage MinimalJob Shift Office HoursDescription This is a Hybrid Position which requires occasional travel for meetings to Minneapolis. The hybrid schedule includes a working schedule where you would alternate between working remotely and with the Lutefish team and...

  • Graphic Designer

    4 weeks ago


    Minneapolis, Minnesota, United States Mortenson Construction Full time

    ABOUT MORTENSON As a Top 25 builder, developer, and EPC, our expertise spans markets like sports, renewable energy, data centers, healthcare, and more. We are builders at heart, working to ensure the built environment has a lasting positive impact. Let's Redefine Possible SUMMARY Mortenson is seeking a Graphic Designer responsible for providing graphic...

  • Market Leader, Health

    2 weeks ago


    Minneapolis, Minnesota, United States WTW Full time

    Summary of RoleThe Minneapolis Health & Benefits (H&B) Market Leader (ML) is a key member of the Regional H&B leadership team. In this role, you will have ultimate accountability for the H&B business and team in the market, with a majority of the role's success metrics tied to growing revenue and talent. This includes revenue growth, direct expense...


  • Minneapolis, Minnesota, United States Kognitiv Corporation Full time

    Please note: Our NA business operates on Central time but we are open to candidates in east coast time zones as long as you are able and comfortable to work around Central times now and again What we do: Kognitiv enables leading organizations to form collaborative commerce networks, unearth value for their consumers, and markedly improve returns.Founded in...


  • Minneapolis, Minnesota, United States Insomnia Cookies Full time

    Insomnia Cookies is actively hiring for a full-time hourly Store Manager in Training (MIT) at our UofM store located at 402 14th Ave SE, Minneapolis MN 55414, and we are seeking hospitality focused individuals looking to join our industry leading, rapidly growing, nationally recognized companyOur sweet MIT perks & compensation:Market competitive hourly...


  • Minneapolis, Minnesota, United States The Lacek Group Full time

    Who we are: The Lacek Group is a collection of brilliant, passionate, intellectually curious, and unique people who work on the leading edge of customer engagement. We come to work every day to help our clients build longer-lasting, more profitable customer relationships. We listen, collaborate and celebrate together. We treat each other with kindness and...


  • Minneapolis, Minnesota, United States Nestle Full time

    Foods people love. Brands people trust. And a career that nourishes your future like no other.If you're driven by the passion to do something meaningful that changes lives, Nestle is the place for you. Nestle USA is one of seven operating companies that make up Nestle's presence in the United States. We're in 97% of American homes, and as the leading food...


  • Minneapolis, Minnesota, United States Nestle Full time

    Foods people love. Brands people trust. And a career that nourishes your future like no other.If you're driven by the passion to do something meaningful that changes lives, Nestle is the place for you. Nestle USA is one of seven operating companies that make up Nestle's presence in the United States. We're in 97% of American homes, and as the leading food...


  • Minneapolis, Minnesota, United States General Mills Full time

    Corporate Communications Associate Manager, Pet OVERVIEW: We are looking for a Corporate Communications Associate Manager for the Pet business segment which is one of the biggest growth opportunities for General Mills. The Pet segment is home to Blue Buffalo, the leading Natural Pet Food brand in the UnitedStates. This position reports to the Corporate...

  • Manager of Recruiting

    3 weeks ago


    Minneapolis, Minnesota, United States Fredrikson & Byron Full time

    Who we are:Fredrikson & Byron is the premier Midwest-based law firm working collaboratively to help businesses achieve their goals regionally, nationally, and globally.Overview:We are seeking an experienced Manager of Recruiting in our Minneapolis office with the opportunity to work remotely in a hybrid environment. This position will play a crucial role in...


  • Minneapolis, Minnesota, United States Zimmerman Advertising Full time

    This role will be the liaison between our Strategic Marketing Intelligence Group and our Media Division to encourage technological and fluid growth for our clients. The Marketing Scientist will provide accurate, timely data and insights for clients and internal stakeholders across the Agency. Participate in meetings regularly with account services and...


  • Minneapolis, Minnesota, United States Jamf Full time

    At Jamf, people are at the core of everything we do. We do what's right for our customers, our employees, our communities and our world. We take pride in simplifying technology for tens of thousands of customers around the globe and helping organizations succeed with Apple.Jamf offers remote and hybrid positions. Depending upon the role, work in the office,...


  • Minneapolis, Minnesota, United States Jamf Full time

    At Jamf, people are at the core of everything we do. We do what's right for our customers, our employees, our communities and our world. We take pride in simplifying technology for tens of thousands of customers around the globe and helping organizations succeed with Apple.Jamf offers remote and hybrid positions. Depending upon the role, work in the office,...

  • Director, Analytics

    1 week ago


    Minneapolis, Minnesota, United States Marketing Architects Full time

    Director, analytics Location: Remote/Telecommute Hey statistics savants and math experts- analyze this: can you look at a haystack of data and tease out the needles of insight?Do you relish a future brimming with big data, AI and machine learning?If you're ready for an opportunity to tell stories with data that inform multimillion-dollar advertising...


  • Minneapolis, Minnesota, United States Adtalem Global Education Inc Full time

    Company DescriptionAbout Chamberlain UniversityChamberlain University has a 130-year history and the mission to educate, empower, and embolden diverse healthcare professionals who advance the health of people, families, communities, and nations. Our regionally accredited University is comprised of the College of Nursing and the College of Health Professions....


  • Minneapolis, Minnesota, United States Avivo Full time

    Job DetailsJob Location 1826 Chicago Ave Mpls - MINNEAPOLIS, MNPosition Type Full TimeEducation Level Bachelor's Degree Salary Range $ $25.67 HourlyJob Shift DayJob Category Mental Health ServicesDescription Do you know, you have the power to change the course of someone's life? Avivo employees do this every day, and we want you to join the team. At Avivo,...