Area Manager

Found in: beBee jobs US - 2 weeks ago


San Francisco, California, United States Casamigos Spirits Company Full time
Job Title: Area Manager

Reports To: Regional Sales Manager or VP of Sales

Description: This is a sales position with responsibilities that include visiting key accounts in assigned territory, working with distributors as well as promotions and special events. The position requires a self-motivated, organized, energetic, creative, ambitious person who can thrive in a demanding, fast-paced, and fun environment. The Area Manager adapts well with others, possesses excellent communication and presentation skills; is able to overcome obstacles, execute projects thoroughly and be an ambassador of our brand.

Principal Duties and Responsibilities:

§ Key Account Relationship Management and Coverage (both on- and off-premise accounts)

· Develop and maintain an organized list of key accounts in the territory.

· Represent our brands to retailers in coordination with local distributors and brokers.

· Call on key accounts on an ongoing basis to review our brand program priorities.

· Regularly attend selected on-premise promotional events held at night to oversee, assist, and evaluate the quality of the promotion.

· Direct accounts in proper and effective merchandising and consumer awareness of brands by:

o Guiding proper shelf management positions

o Merchandising brands

o Utilizing the company provided sales book and brochures.

o Attaining proper distribution of our brands by type and size

o Developing drink features and brand promotion

· Conduct staff training in on and off-premise accounts, as needed.

· Visit key on-premise accounts at least 3 to 4 nights per week.

§ Distributor Relationship Management

· Work with key distributor salespeople and managers in the assigned territory to improve the promotion of Casamigos Tequila. This can include:

o Regularly scheduled presentations to distributors

o Regularly scheduled work-withs with sales reps/mgrs.

o Conduct brand training for distributor employees.

§ Promotions and Special Events

· Plan, schedule, and coordinate events including directing promotional models, bar staff and others involved.

· Attend and participate in special events and bar promotions that are usually conducted in the evenings.

· Educate staff on brands.

· Create menus for restaurants, bars, events.

· Supply sufficient inventory of promotional merchandise and oversee proper distribution of same during the event.

§ Budgets & Administration

· Stay within all assigned budgets.

· Complete monthly market reports and calendars in a timely fashion

· Complete monthly expense reports

§ Other Duties/Special Projects:

· Create and deliver presentations to effectively educate groups of consumers, sales people, distributors and others on the history, properties and production of all our products and brands

· From time to time you will be expected to participate in a company organized special event or promotion. This may include time during a weekend or holiday and travel away from your home territory. Your usual responsibility may include crew drives, trade shows and other special projects as needed.

Requirements:
  • Beverage alcohol experience preferred.
  • 3-5 years' sales experience in on and off premise
  • Proven success in sales call strategies
  • Strong customer service, interpersonal and communication skills (written and oral)
  • Creative presentation/public speaking and premium selling skills are necessary.
  • Well-developed influence and negotiation skills; persistent and persuasive
  • Detail oriented and organized, excellent time management.
  • Innovative and creative in approaching accounts and expanding business.
  • Able to formulate account strategies and execute against them.
  • Ability to manage multiple projects and work in a fast-paced environment.
  • Ability to work independently as well as part of a team.
  • Thorough knowledge of the state and federal laws governing your activity. Familiarity with Distilled Spirits Counsel of the U.S. ("DISCUS") Code of Responsible Practices and beverage alcohol laws and regulations a plus
  • Professional demeanor in collaborating with coworkers, distributors, retail reps and consumers
  • Must have valid driver's license and own vehicle to travel and transport promotional merchandise between accounts within assigned territory.
  • Must be proficient in MS Office Suite (Outlook, Excel, Word, PowerPoint), and Photoshop or Illustrator
  • BA required.
  • Travel required.

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