Marketing Manager
2 weeks ago
Our client in the entertainment industry is seeking a Project Based Employee (PBE) Senior Manager position for a period of 6 months. The ideal candidate is a Media Research professional with a knowledge of/passion for media, entertainment, and consumer insight. The PBE Senior Manager role will focus on conducting research and developing audience insights through a variety of qualitative and quantitative methodologies. Reporting into a Vice President, the PBE Senior Manager will assist in the design, implementation, and analysis of custom research. You will primarily work on research projects across linear and streaming platforms.
- Requisition Start Date: 11/11/2024
- Requisition End Date: 05/09/2025
- Pay: $53 per hour
- On-site in New York, New York
Responsibilities:
- Help conduct proprietary quantitative and qualitative studies focused on targeted audience needs (e.g. monitoring the health of key unscripted series within the family, informing future season development/marketing, concept/pilot testing new ideas, consumer deep-dives)
- Collaborate with internal teams to assess show performance
- Effectively handle external vendors by monitoring key timelines and details, including recruitment of respondents, development of research instruments, analysis of data, and delivery of a report with relevant finding
- Assist with managing the online consumer community to drive rich insight
Qualifications:
- BA/BS degree in related field
- 5-6+ years’ experience in related research field (e.g., Marketing, Analytics, Creative, or Content Research) in the Entertainment/Media industry
- Experience in designing, executing, and analyzing qualitative research, including screener development, discussion guide development, analysis, and reporting
- Experience in quantitative research, including survey design, question writing, sample design, and analysis
- Familiarity and/or proficiency with ratings data, social listening tools, and/or secondary data resources (YouGov, YPulse, GWI, Gartner, etc.)
- Ability to turn complex insights into clear, easy-to-understand, and visually compelling deliverables (e.g., presentations, toplines, etc.) that tell cohesive stories
- Ability to use multiple data streams (e.g., custom research, syndicated research, secondary resources, performance analytics, etc.) to effectively communicate insights to the business
- Ability to handle multiple projects at one time
- High level of accuracy & attention to detail, with strong analytic and project management abilities
- Interest in tracking/analyzing content trends
- Highly organized, collaborative self-starter with the ability to work under pressure, set priorities, balance multiple small and large-scale projects and meet tight deadlines
- Excellent interpersonal skills to engage with a wide range of personalities within the organization
If you meet the required qualifications and are interested in this role, please apply today.
The Solomon Page Distinction
Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.
About Solomon Page
Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, and LinkedIn.
Opportunity Awaits.
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