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Commercial Marketing Specialist

2 months ago

Fort Worth, United States TalentBurst, an Inc 5000 company Full time

Job Title: Commercial Marketing Content Specialist

Organization: US Vision Care Commercial

Length of Assignment: 12 months

Logistics: 40 hours per week, (4/1 office) working in Fort Worth

This an in-person role Monday - Thursday, work remote on Friday, no exceptions


Job Purpose:

Partners with brand managers in planning, reviewing, and executing marketing, advertising and promotional materials for assigned brand(s).


Direct Responsibilities:

  • Responsible for submitting and reviewing all promotional materials for brand assignment
  • Develop and work with the appropriate teams to implement a more streamlined process for reviewing promotional materials, focusing on efficiency and consistency.
  • Collaborate closely with MAP (Marketing Approval Process) teams to ensure all materials meet regulatory requirements and organizational standards.
  • Act as a liaison with marketing team, ensuring clear communication and alignment on roles and responsibilities and MAP decision implications and considerations.
  • Stay up to date with industry trends and best practices in promotional material management and compliance.
  • Support a culture of collaboration, sharing relevant updates and releasing materials across USVC as appropriate.
  • Constantly look for ways to improve and streamline content creation processes, and proactively share key learnings and updates across all impacted teams.
  • Demonstrate strong project management skills in support of enterprise-wide marketing plans and initiatives.
  • Ensure appropriate, necessary, and high-quality advertising and promotional materials are approved, trafficked, and broadly utilized.
  • Responsible for ensuring digital asset hubs provide utility to customers and internal stakeholders by delivering top desired asset formats and content that supports priority brand growth.
  • Ongoing maintenance of all digital asset hubs to clean or re-approve expired assets and upload new assets.


Skills Required:

  • Experience working with Veeva PromoMats, or related software for MAP/PRC/MLR
  • Ability to build effective internal and external relationships.
  • Capable of delivering results in a fast-paced environment.
  • Proven experience in marketing management with a focus on promotional materials review and process improvement.
  • Strong communication and collaboration skills.
  • Knowledge of legal and compliance requirements related to promotional materials in the industry.
  • Detail-oriented with strong organizational and project management skills.
  • Sense of urgency and ownership
  • Ability to execute within a matrixed organization.
  • Strong business and interpersonal skills.


Key Performance Indicators:

  • Strong project management skill with demonstrated ability to maintain project timelines
  • Meeting or surpassing project management deadlines
  • Attention to detail with minimal need to rework promotional material beyond 1st round of MAP review
  • Successful completion of ad hoc solo marketing projects


Education:

• Undergraduate or associate degree in marketing, Business Management, or related field.

Demonstrating strong commitment to *** values and behaviors.


Regards,

Lakshmi