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Influencer Relations, Director

2 months ago

West Hollywood, United States 2degrees Full time

Influencer Relations, Director


At 2 Degrees, we’re a team of creatively driven innovators and inspired entrepreneurs pushing the boundaries of pop culture. We influence culture by developing unmatched relationships with those who create it.


We are seeking an Influencer Relations, Director to join the team. You must have a passion for entertainment and possess knowledge of the talent space, youth culture, including Celebrities and Content Creators on Instagram, TikTok, YouTube, Snapchat, etc.



Key Responsibilities: 


  • Lead a team focused on growing a creator program, operationalize and support scaling across the teams 
  • Strong interest in celebrities and content creators in entertainment and pop-culture, and on the pulse of consumer, market, cultural evolutions to identify opportunities to share with our core members and audiences
  • Drive alignment and partner closely with cross-functional teams (comms, creative, product, and marketing) to identify opportunities and deliver integrated campaigns
  • Collaborate with senior management in building and carrying out innovative influencer campaigns and strategies
  • Identify key case studies and examples from managed creators in the NA region to be highlighted in education initiatives and creator campaigns
  • Identify and track industry trends, key moments, and culturally relevant events and help to drive the team's strategic approach to these opportunities

Experience:


  • Bachelor’s degree in Marketing, PR, or related field
  • 6+ years experience in influencer, PR or creators in an agency or in-house environment
  • Are familiar with developments in the media industry, plus knowledge of a variety of social platforms TikTok, Instagram, etc. and the latest news and trends affecting these channels
  • Have strong written and oral communication skills, and a ability to develop constructive working relationships with internal stakeholders and clients alike
  • Thrive in a fast-paced ever-changing entrepreneurial environment 


Fun Benefits: 

  • Summer Fridays
  • Snacks and lunch at the office
  • Quarterly Events
  • Swag, a welcome kit and official merch you can’t get anywhere else


Location: This will be a hybrid role utilizing our HQ office in West Hollywood, California. Must be available to work events/activations on evenings and weekends. Some domestic travel might be required.