Freelance Copywriter
3 weeks ago
We are currently seeking a highly skilled and experienced Contract Copywriter with a strong understanding of the financial services sector. The successful candidate will be responsible for creating compelling content for a variety of channels, including B2B and B2C marketing campaigns, sales materials, email newsletters, SMS messaging, mailers, and social media ads.
Responsibilities:
- Develop and produce high-quality, informative, and engaging content for diverse marketing platforms targeting both B2B and B2C audiences.
- Work closely with the marketing and creative teams to construct sales materials and campaigns that effectively convey great opportunities for our financial services.
- Conceptualize and write results-driven email newsletters and SMS messaging, constantly striving for high customer engagement and response.
- Utilize proven techniques in direct marketing to create compelling mailers that reach the targeted audience.
- Create and curate social media content that promotes our services, enhances our brand image, and drives leads.
- Adjust the tone, style, and voice of copywriting output to cater to various target audiences while remaining consistent with the company’s brand guidelines.
- Proofread, edit, and improve content as needed while ensuring the accuracy of information provided.
- Continuously research industry trends to ensure the produced content is relevant, impactful, and competitive.
Qualifications:
- Bachelor’s Degree in Marketing, Communications, Journalism, or related field.
- Proven experience as a Copywriter in the financial services sector.
- Excellent understanding of B2B and B2C marketing.
- Superior writing, editing, and proofreading skills.
- Ability to create concise, engaging, and persuasive copy.
- Strong understanding of direct marketing strategies.
- Knowledge of online content strategy and creation.
- Experience using social media platforms for advertising and marketing.
- Ability to meet deadlines and work well under pressure.
- Strong research skills and the ability to quickly adapt to changing market trends.
- Proficient in the use of MS Office and content management systems.
-
Freelance Copywriter
3 weeks ago
Raleigh, United States Robert Half Full timeWe are currently seeking a highly skilled and experienced Contract Copywriter with a strong understanding of the financial services sector. The successful candidate will be responsible for creating compelling content for a variety of channels, including B2B and B2C marketing campaigns, sales materials, email newsletters, SMS messaging, mailers, and social...