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Product Lead, ORV Accessories

3 months ago

Plymouth, United States CFMOTO Powersports Inc Full time

CFMOTO is seeking an experienced and dynamic Product Lead - Parts, Garments & Accessories (PG&A) to join our accessories product team. The Product Lead will play a pivotal role in driving the development and execution of our Off Road Vehicles (ORV) accessories product roadmap, focusing on delivering cutting-edge solutions for existing and new product lines. This individual will collaborate closely with cross-functional teams to define product strategies, prioritize features, and guide the product development lifecycle from concept to launch.


Essential Duties & Responsibilities


Product Development

  • Responsible for product line management from “cradle to grave”; tracks product performance and oversees product throughout the product lifecycle
  • Determines and documents project scope to meet market demands and communicates market needs to engineering department
  • Gathers and analyzes market competition and research data / benchmarking to create products to match and surpass current industry standards
  • Identifies customer solutions, consumer insights and voice of customer (VOC) through event attendance, dealer visits, surveys, and data collection
  • Researches and identifies “white space” opportunities to ensure new segment growth
  • Develops business cases, monitors business results, takes appropriate actions to ensure business case is met


Project Management

  • Leads accessory projects within ORV accessory product line
  • Fits and tests accessories as required
  • Provides feedback to suppliers and parent company, CFMOTO China
  • Provides design and directional feedback throughout projects
  • Assists with projects across the parts, garments & accessories department
  • Tests samples and researches a product's effectiveness and impact
  • Manages the health and performance of new product development projects / teams to ensure on-time launch


Portfolio Management

  • Monitors quality and warranty and delivers needed information for product updates and changes to engineering staff
  • Defines product strategy / product vision / product roadmap and product positioning for accessories division
  • Define accessories pricing strategy / assign pricing to focus on increasing product profitability


Marketing Activities (Go-To-Market)

  • Plans and executes product marketing and promotion strategies
  • Prepares go to market materials in collaboration with marketing team
  • Creates sales programs and releases marketing materials to dealers / sales team
  • Prepares dealer show market materials, develops displays and works with supply base to attend shows


Qualifications

Education & Experience Required

  • Bachelor’s degree in relevant field
  • 2-5 years’ previous experience in similar role within the Powersports, Automotive or retail-based industry
  • Proven track record of successfully bringing customer products to market
  • Project Management experience
  • Hands-on mechanical aptitude and knowledge of manufacturing / assembly processes
  • Must be able to collaborate with multiple teams
  • Excellent knowledge of Microsoft Excel and PowerPoint and proficient with Word and Outlook
  • Negotiation and dispute resolution skills
  • Strong customer focus and service orientation with the ability to interact effectively with colleagues, dealers/customers and suppliers at all levels in a cross-cultural setting


Education & Experience Preferred

  • 3-7 years’ previous experience in similar role
  • Bachelor’s degree in engineering, technology, or similar experience


Job Competencies

  • Building strong customer relationships and delivering customer-centric solutions
  • Planning and prioritizing work to meet commitments aligned with organizational goals
  • Handling conflict situations effectively, by settling differences in productive ways with minimum noise; Promotes cooperation within the team and between teams.
  • Applying knowledge of business and the marketplace to advance the organization’s goals by keeping up with possible future policies, practices, and trends in the organization, with the competition, and in the marketplace
  • Making sense of complex, high quantity, and sometimes contradictory information to effectively solve problems
  • Effectively building formal and informal relationship networks inside and outside the organization
  • A positive attitude, motivated, self-starter with strong teamwork skills
  • Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences
  • Proven problem solving, decision making and planning skills
  • Demonstrates speed and flexibility as appropriate in responding to and adapting to change
  • Demonstrated ability to adapt to a challenging and developing environment; willingness to take on new responsibilities as our business evolves


Additional information


  • All applicants must be eligible to work in the US
  • Flexible work schedule is Monday – Friday, 8 am – 8 pm; ability to work required hours; connect with international team members
  • Working conditions are normal for an office environment
  • Required sitting and computer-related activities for extended periods of time
  • Ability to lift and/or move up to 50 lbs.
  • Equipment operation requires specialized training and testing within CFMOTO standards
  • Travel up to 25%; international travel required.