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Influencer Marketing Specialist

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Dallas, United States Champion Full time

Award-winning PR & Digital Media Agency is seeking a full-time Influencer Specialist with 1-2 years of influencer marketing experience at a digital marketing, advertising and/or PR agency or client-side marketing/advertising/digital/social media department for our home office in Dallas. We offer career growth, competitive pay, excellent benefits (including hybrid work schedule) and a fast-paced yet fun, team-oriented environment.


Our new Influencer Marketing Specialist will be responsible for execution of ongoing and project-based influencer marketing campaigns, paid and earned programs and will be instrumental in developing relationships with individuals in the agency’s robust influencer database. With 95% of our client base being restaurant brands, this person is a foodie at heart and enjoys watching a dining experience come to life through influencer content. The ideal candidate will be comfortable with contracting and negotiating with influencers and contributing to the agency’s overall influencer marketing strategy.


This role will be critical in developing and executing influencer programs across a wide range of restaurant, food & beverage and lifestyle clients. The Influencer Marketing Specialist must be a passionate individual, able to work efficiently and successfully on multiple projects simultaneously.


Responsibilities:

  • Work on influencer marketing campaigns for the agency’s local, regional and national clients in the food & beverage/restaurant industries;
  • Collaborate with the social team to create organic and paid influencer marketing engagement and strategies for clients;
  • Utilize influencer marketing platform (Tagger) to manage, monitor and expand the agency’s robust database of influencer partners;
  • Work directly with influencers to develop content, share campaign details, negotiate terms, prepare contracts (as needed) and manage collaborations for the client;
  • Collect campaign analytics and prepare high-level recaps for clients;
  • Collaborate with social team in overall project and campaign management;
  • Maintain a strong sense of teamwork and collaboration with agency team members; and,
  • Develop, negotiate and manage paid partnership contracts, working closely with account leads to ensure proper payment/billing procedures are followed.


Qualifications:

  • College degree in Marketing, Communications, PR, Journalism or related field;
  • 1-2 years of experience working in influencer marketing, social media, public relations or related field (recent graduates with related experience are welcome);
  • 1+ years of experience working with influencers partners (major plus if you bring influencer connections with you);
  • Motivated self-starter with the ability to work in a dynamic, fast-paced work environment;
  • Creative problem solver;
  • Passion, accountability and an exceptional attention to detail are essential;
  • Excellent oral and written communications skills; and
  • Proficient in Microsoft Word, Powerpoint, Excel, Google Suite, and able to utilize these programs to create recommendations and recaps.


The ideal candidate has a college degree in marketing, communications, journalism or related discipline; is a team player who is also comfortable working with limited supervision; has one to two years of experience; has outstanding written, verbal and interpersonal communication skills; and is energetic, organized, detail-oriented and self-motivated. Is that you? Then what are you waiting for?