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Personality Social Media Manager

3 months ago

Miami, United States Woxer Full time

MISSION


Woxer stands as a prominent brand in the Women's Intimates apparel industry, particularly known for its exceptional range of women's Briefs. Our commitment to sustainability and comfort sets us apart in a market that values eco-friendly practices and cozy wear. At Woxer, we prioritize comfort above all else, ensuring that every product we create is meticulously crafted to provide an impeccable fit and a soft, lightweight sensation.

With a focus on using the finest sustainable fabrications and cutting-edge designs, we lead the charge in driving the growing trend towards comfortable and eco-conscious clothing. Our monthly new product releases boast a diverse array of unique designs, setting a new standard that caters to women from all walks of life.

Our goal at Woxer is to elevate your underwear experience by infusing it with unmatched comfort and craftsmanship. We pay meticulous attention to details, ensuring that our products make you feel like you're wearing nothing at all. As an aspirational brand, Woxer takes pride in being accessible to everyone. We believe that every individual deserves to experience the ultimate comfort that comes with wearing Woxer.


WHERE ARE WE GOING

At Woxer we don’t only dream big, we plan big. Our goal is to become the top premium underwear brand in the United States with a global presence, while keeping our employees and customers at the forefront of everything we do. We believe in a winning office culture, will include opportunities for new leaders, a fun work environment, and cultivating an ideal work/life balance for our employees. We are committed to celebrating and achieving diversity in all facets of our business. Additionally, Woxer is focused on the development of sustainable practices, challenging ourselves to discover innovation in design production and technology.

We are seeking a dynamic and creative Personality Social Media Manager to join our team. This role is pivotal in driving our brand's online presence across TikTok, Instagram, and YouTube. The ideal candidate will be a social media enthusiast with a passion for creating engaging content that resonates with our audience and drives measurable results.



YOUR CORE FOCUS AREAS AND RESPONSIBILITIES WILL BE:


Social Media Management:

  • Oversee and manage our TikTok, Instagram, and YouTube channels.
  • Ensure consistent posting and brand alignment across all platforms.

Content Creation:

  • Create and post 60+ Instagram static and reel posts per month.
  • Develop and implement engaging Instagram stories that drive sales, increase profile visits, and boost viewership to 2,050+ views.
  • Consistently generate fresh and innovative ideas for content that aligns with brand goals and audience preferences.

Audience Engagement:

  • Strategically work to increase Instagram engagement rate to 3%.
  • Foster community engagement by responding to comments, messages, and interactions across platforms.
  • Implement strategies to double the following across Instagram, TikTok, and YouTube.

Analytics & Performance:

  • Monitor and analyze social media performance metrics to gauge success and optimize future content.
  • Track key performance indicators (KPIs) such as engagement rate, CTR, profile visits, and follower growth.
  • Provide regular reports on social media performance and make data-driven recommendations for improvement.



WHAT DO YOU NEED TO SUCCEED

  • Proven experience managing social media accounts, particularly TikTok, Instagram, and YouTube.
  • Strong content creation skills, with a portfolio showcasing successful posts, stories, and videos.
  • In-depth knowledge of social media trends, algorithms, and best practices.
  • Ability to work in a fast-paced environment and meet content deadlines.
  • Excellent communication and interpersonal skills.
  • Proficiency in social media management tools and analytics platforms.


MUST HAVE:

  • Camera Confidence: Must be comfortable in front of the camera and enjoy engaging directly with your audience.
  • Face of Woxer: This role is for someone eager to become the face of Woxer, embodying the brand's values and voice.
  • Established Following: Must already have no less than 10,000 followers and 20,000 viewers across social media platforms.
  • Portfolio Ready: Must be prepared to showcase examples of your videos and social media content that demonstrate your ability to connect with and grow an audience.



NICE TO HAVE:

  • Experience with social media advertising and paid promotions.
  • Graphic design or video editing skills are a plus.
  • Understanding of SEO and digital marketing strategies.



BENEFITS & PERKS


Your well-being is our top priority. Our benefits and total compensation are designed for the whole person, caring for both you and your family.


Benefits & Perks


  • Competitive Salary
  • 401K Plan
  • Medical / Dental / Vision Coverage
  • 25 PTO
  • 9 Company Holidays
  • Life Insurance
  • FSA/ HAS (v)
  • Accident and Critical Illness Insurance (v)
  • Short-Term Disability (STD) (v)
  • Long Term Disability (LTD) (v)
  • Parental Medical Leave
  • Child Bonding Leave


The above is not an exhaustive list of duties and you will be expected to perform different tasks as necessitated by your changing role within the organization and the overall business objectives of the organization.

We are an Equal Opportunity Employer committed to diversity, inclusion, and equality in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity,protected veteran status,or any otherstatus prohibited by applicable national, federal, state or local law.