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Digital Marketing Associate
4 months ago
About WealthBridge Financial Group: WealthBridge Financial Group is a leading financial services firm specializing in wealth management, insurance services, and customized financial strategies. Our mission is to provide innovative solutions that help our clients reduce tax liabilities, maximize gains, and achieve financial success.
Position Overview: WealthBridge Financial Group is seeking a talented and dynamic Digital Marketing Associate to join our marketing team at our Hackensack office. The ideal candidate will have a strong passion for digital marketing, excellent communication skills, and a keen eye for detail. This role will be instrumental in developing and implementing digital marketing strategies that enhance our online presence and drive client engagement.
Key Responsibilities:
- Assist in the creation, implementation, and optimization of digital marketing campaigns across various channels, including social media, email, SEO, and PPC.
- Develop engaging content for social media platforms, blog posts, email newsletters, and other digital marketing materials.
- Monitor and analyze the performance of digital marketing campaigns, providing insights and recommendations for improvement.
- Manage and update the company's website, ensuring content is current, relevant, and optimized for search engines.
- Collaborate with the marketing team to develop and execute social media strategies that increase brand awareness and engagement.
- Conduct market research to identify trends, opportunities, and competitor activities.
- Assist in the development and execution of email marketing campaigns, including list segmentation, content creation, and performance analysis.
- Support the creation of marketing collateral, such as brochures, presentations, and promotional materials.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications:
- Bachelor's degree in marketing, communications, or a related field.
- Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
- Strong understanding of SEO best practices and experience with SEO tools.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong organizational skills and attention to detail.
- Familiarity with graphic design tools (e.g., Adobe Creative Suite) is a plus.
Benefits:
- Competitive salary of $50,000 annually.
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company match.
- Opportunities for professional development and growth.
- Flexible work environment.
- Generous paid time off and holidays.