Social Media Manager
6 days ago
About Bespoke Luxury Marketing: Bespoke Luxury Marketing is a fully integrated branding and marketing agency. Powered by industry-leading creative, research, and strategy, we provide turn-key access to the most coveted and capable network of ultra-high-net-worth individuals.
Job Description: Bespoke Luxury Marketing is seeking a dynamic and experienced Social Media Manager to join our team. This position will manage our owned channels (Bespoke Real Estate and Bespoke Luxury Marketing) as well as up to 10 of our client’s channels. The ideal candidate will be passionate about social media, possess a keen understanding of luxury branding, and demonstrate exceptional creativity and strategic thinking.
Responsibilities:
Content Strategy:
- Oversee the entire content lifecycle, from ideation to live post, ensuring consistency, quality, and alignment with brand standards.
- Collaborate closely with production and creative teams to develop captivating content that resonates with our target audience and drives engagement.
- Adapt content strategies based on data-driven insights, analyzing social media trends and website metrics to optimize performance and meet marketing objectives.
- Stay updated on emerging social media trends and platform updates, leveraging opportunities for real-time engagement and content optimization.
Content Scheduling:
- Develop and maintain a content calendar, ensuring timely and strategic delivery of content across various platforms.
- Utilize social media management tools to schedule and publish content efficiently, maximizing reach and engagement.
- Monitor and respond promptly to audience feedback and inquiries, fostering meaningful interactions and enhancing brand reputation.
- Manage the creation of social-first video content, tailoring each piece for optimal performance on different platforms such as TikTok, Instagram, YouTube Shorts, and LinkedIn.
- Collaborate with internal and external stakeholders to ensure content aligns with marketing strategies and meets performance goals.
Requirements:
- Exceptional ability to anticipate and act on social trends, with a talent for real-time engagement and content optimization.
- Bachelor's degree in Communications, Marketing, Business, New Media, or Public Relations.
- 3-5 years of experience in social media management and content generation, preferably within the luxury sector.
- Proficiency across major social media platforms (Meta, TikTok, LinkedIn) and digital content creation for web platforms.
- Strong copywriting and editing skills, with a keen eye for detail and brand consistency.
- Demonstrable experience with social analytics and SEO tools to refine content strategies and drive results.
- Aesthetic sensibility and a creative flair for styling, photography, and visual composition.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively in a fast-paced environment.
- Experience with the Later platform is a plus
Join Our Team
If you are passionate about social media, thrive in a creative environment, and are ready to make an impact in the luxury market, we want to hear from you Join us at Bespoke Luxury Marketing and be part of a dynamic team dedicated to excellence and innovation in luxury branding.
Company expectations:
Support Bespoke Luxury Marketing’s core principles: maintain a high level of integrity and ethics; engage in positive and respectful interactions both within the firm and in public; personal accountability and attention to detail at all times.
Bespoke Luxury Marketing is an equal-opportunity employer and welcomes applications from all qualified individuals. We thank all applicants for their interest in joining our team, but only those selected for an interview will be contacted.
Benefits include medical, dental, and vision. Enrollment in 401K plan. Yearly PTO includes 10 days, 5 sick days & National Holidays.
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