Marketing & Social Media Coordinator

4 weeks ago

Carmel, United States Lifetime Green Coatings Full time

Marketing & Social Media Coordinator

We are looking for a Marketing Coordinator to join our fast-growing home service brand that is disrupting the floor coatings industry. The ideal candidate will have 2+ years of experience in a wide range of marketing functions, including communications, branding & design, digital, and social media. The marketing coordinator must be an organized multitasker, able to handle many diverse projects simultaneously and meet tight deadlines. This role is onsite in Carmel, IN.


The Marketing Coordinator will be part of a fun & collaborative team that is helping to lead Lifetime Green Coatings into the next evolution of growth. 


Essential Job Functions:

·       Develop Lifetime Green Coatings annual content and promotional calendar

·       Design unique and engaging national and local social media content that sets us apart from the competition

·       Design digital assets and offline collateral 

·       Lead the implementation and use of our social media management platform

·       Develop written content for blogs, website pages, email marketing and more

·       Support the marketing team and franchisees with marketing onboarding, ad plan development, training and vendor partner activities

·       Develop marketing training resources for franchise owners

·       Analyze marketing ROI by listening to and tracking lead calls

·       Respond to all marketing related help desk tickets in a timely manner

·       Work closely with our marketing, operations and learning & development teams to ensure alignment with brand priorities

·       Become an expert in our customers, competitors, and industry

·       Special marketing projects and support as needed


Skill Requirements:

·       2 years of experience in B2C marketing; B2B experience is also a plus

·       Experience developing, designing and posting creative, engaging social content including videos

·       Experience with graphic design, Adobe Creative Suite preferred

·       Excellent writing and grammatical skills including social content, blogs, web pages, email marketing and more

·       Exceptional problem-solving skills

·       Excellent organizational skills

·       Customer service oriented

·       Self-motivated

·       Ability to multitask and prioritize workload under pressure

·       Excellent teamwork and time management skills

·       Advertising/marketing agency or similar experience is a plus

·       Franchisor marketing experience a plus

·       Home service marketing experience is a plus

·       Proficiency in the use of Google Suite, HubSpot, Canva, Adobe InDesign, Photoshop, Acrobat, social media management platforms, and email marketing platforms is desired

·       Bachelor's degree


About Us:

Lifetime Green Coatings is an emerging franchise brand with 50 locations across the country and growing. We are on a mission to disrupt the floor coatings industry with our eco-friendly coatings for homes and businesses.

At Lifetime Green Coatings, even our values are GREEN, where “N” stands for Nurturing: We care for our team and our customers as family, creating a professional environment where people thrive.

If you’re looking to join a fast-paced, high-performance team where you can contribute, learn and thrive, you’re in great company.  

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